The Enchanted Forest Qadoqlash by Elena Gamalova is a highly esteemed winner of the very prestigious 2021 A' Design Award Oltin Mukofoti in Qadoqlash Dizayni Competition Category.
OltinQadoqlash· 2021
The Enchanted Forest Qadoqlash
Client: Pagane studio
A' Design Award Oltin Mukofoti Winner in Qadoqlash Category
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- Verified Award Winner
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The Design
About The Enchanted Forest Qadoqlash
Blue Lagoon spirtli ichimliklar zavodi uchun yorliq va qadoqlash dizayni, Yangi Kaledoniya orollarining kichik spirtli ichimliklar zavodi va ularning rom shishasi, The Enchanted Forest. Bu Janubiy Kaledoniya fermerlari tomonidan ishlab chiqarilgan turli xil shakar qamishidan distillangan yumshoq vanil aromati bilan ajralib turadigan noyob ishlab chiqarilgan oq rom. Maqsad brend sifatini etkazadigan va yuqori raqobatbardosh bozorda mijozlar bilan hissiy aloqani yaratadigan yorliq dizaynini yaratish edi. Qadoqlashning umumiy hissi an'ana va zamonaviylikning o'zaro bog'liqligi haqida.
The Recognition
About the A' Design Award Oltin Mukofoti
The Enchanted Forest Qadoqlash A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. The Enchanted Forest Qadoqlash misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. The Enchanted Forest Qadoqlash kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Label and packaging design for Blue Lagoon distillery, New Caledonia a small and unique distillery of the islands, and The Enchanted Forest. It is a uniquely crafted white rum characterized by gentle vanilla aromas, distilled from a variety of sugar cane produced by farmers in southern Caledonia. The objective was to create a label design that brings to life the legendary and mysterious story of this uniquely crafted white spiced rum, in order to create an emotional bond with their customers.
- Dimensions & Packaging
- Height 210 mm x Diameter 12 mm
- Tags
- spirits, rum, bottle, packaging, label, alcohol beverages, packaging design
- Production Technology
- Packaging Design, Brand Identity, Brand Creation
Glass bottle. The cap is a wooden closure with bamboo. The labels were screen printed, with a combination of gold foil stamping on the neck. - Design Challenge
- The experimental batch of rum is a new part of the production of Blue Lagoon distillery. It is not common for New Caledonia to produce rum, so we had to discuss a lot with our client as to understand the benefits and the specialty of this kind of rum, in order to provide a solution that attire the customer attention and help them to gain part of the already competitive market.
- Research
- This design comes from a detailed observation of the manufacturer identification.
- Inspiration
- The inspiration came from the traditional beliefs and culture, of the local community of Kanak people, and their efforts related to environmental protection and conservation of the tropical forest and lagoon that surrounds the islands.
The label design that we created takes people back in a time of discoveries, legends, and adventures.
The bird living in the Enchanted Forest is a symbol of joy - a celebration of life. The color of the bottle reflects the blue shades of the famous lagoon that surrounds the Enchanted Forest and gives a sensation of freshness. Dive deep into the historical roots of the Enchanted forest and his legendary spiritual drink. - Project Duration
- The project started in April 2020 and finished at the end of May, in Noumea, New Caledonia.
- Operation Flow
- It's a simple normal functioning alcoholic glass bottle. There's no special function to it.
- Patents
- Copyrights belong to Elena Gamalova, 2020.
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