Primary Residence Shrift dizayni by Tianzhen Evleen Huang is a highly esteemed winner of the very prestigious 2021 A' Design Award Oltin Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.
OltinGrafika· 2021
Primary Residence Shrift dizayni
Client: Evleen Huang
A' Design Award Oltin Mukofoti Winner in Grafika Category
Verified Award Winner
Verify Award Status for #114115The Design
About Primary Residence Shrift dizayni
Primary Residence — bu minimal me'moriy shakllarni harflar va raqamlarga aylantiruvchi shrift dizayni bo'lib, unda uchta asosiy rang — qizil, ko'k va sariq ranglar qo'llanilgan. Har bir belgi binoning kichik bir qismini aks ettiradi, ammo unda aniq kirish yoki chiqish joyi ko'rsatilmagan. Zinapoyalar, derazalar va geometrik shakllar Bauhaus harakatiga hamda minimalistik arxitekturaga ishora qiladi. Dizayn shuningdek, dunyoning turli burchaklarida kuzatilgan zinapoyalar va derazalardan ilhomlangan. Eskizlar haqiqiy binolarning fotosuratlari asosida qog'ozda chizilgan. Maqsad — inshootning shakli va o'ziga xosligini uyg'unlashtirish.
The Recognition
About the A' Design Award Oltin Mukofoti
Primary Residence Shrift dizayni A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Primary Residence Shrift dizayni misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Primary Residence Shrift dizayni kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Primary Residence is an alphabet design that represents minimal architectural forms in typography with three primary colors: red, blue, and yellow.
Each letter and number represents a small part of the buildings without any apparent entry or existence. You may look at it with your own imagination to find the way in or out. You could even find connections from one character to the next.
The stairs, windows, and geometric shapes are dedicated to the Bauhaus architectural style and minimalism, with the primary goal of blending the form and identities of the structure together. - Dimensions & Packaging
- When the letter designs are applied to products, each one of them is given a unique identifying number.
- Tags
- Type, Typographic Architecture, Bauhaus Movement, Abstract, Minimalist
- Production Technology
- Started the sketches on paper, based on real architecture photography.
- Design Challenge
- The challenge of this project is finding ways to incorporate different elements of architectural forms with letters while making them look consistent and abstract.
- Research
- Each main element of the letter based on the research of the Bauhaus movement or the world architectures' photography.
- Inspiration
- The inspiration originally came from the Bauhaus Movement. Additionally, I was inspired by the design of stairs and windows from different parts of the world, like the fire escapes of old buildings in New York City and urban windows in European cities.
- Project Duration
- This project started in March 2020 in New Jersey.
- Operation Flow
- This archetype style helps the viewer gain a greater appreciation of the abstract building. The stairs, windows, all geometric shapes all dedicated to Bauhaus architecture and Minimalist building to blend with the form and identity of the structure.
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