Toshiki Okada tomonidan Tokinone Oziq-ovqat qadoqlash

Toshiki Okada tomonidan yaratilgan Tokinone Oziq-ovqat qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2021 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2021

Tokinone Oziq-ovqat qadoqlash

muallif: Toshiki Okada

Mijoz: Zikkichi Co.,Ltd.

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#118715 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Tokinone Oziq-ovqat qadoqlash haqida

Tokinone — bu Dorayaki uchun qadoqlash dizayni bo'lib, u pancakelar orasiga loviya pastasi qo'yish orqali tayyorlanadigan an'anaviy yapon shirinligidir. Tokinone versiyasi sariyog' kremi va meva hamda yashil choy kabi ta'mlarni qo'shadi. Naqsh yetti xil rangdan foydalanadi, har bir ta'm uchun bittadan, va yumshoq to'qimani anglatuvchi tasodifiy shakllar bilan bezatilgan. Ranglar va shakllar eski va yangi, yapon va g'arb uslublarini birlashtiradi. Quti yuqori sifatli, yaltiroq bo'lmagan qog'ozdan tayyorlangan bo'lib, shirinlikning to'qimasiga mos keladi. Har bir kek uchun quti ichida yetarlicha joy ajratilgan. Barcha qismlar qayta ishlanadigan qog'ozdan bo'lib, foydalanilgandan so'ng tekis buklab qo'yish mumkin.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Tokinone Oziq-ovqat qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Tokinone Oziq-ovqat qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Tokinone Oziq-ovqat qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Tokinone is a new and nostalgic product that adds butter cream and flavors such as fruit and green tea to Dorayaki , a traditional Japanese pastry made by sandwiching bean paste between pancakes.
Fun patterns with colors representing the seven flavors and random shapes are expressing the fluffy texture.
Unlike traditional Japanese confectionery packaging, the colorful, pop, and high quality atmosphere of this product is appreciated as a gift. It is made of non-glossy high quality paper, all made from recyclable paper products.
O'lchamlar va qadoqlash: Small box:(W)200mm x (D)120mm x (H)105mm
Large box:(W)200mm x (D)98mm x (H)235mm
Individual:(W)118mm x (D)30mm x (H)138mm
Teglar: Sweets, Traditional sweets, Japanese sweets, Wagashi, Japanese food, Package design
Ishlab chiqarish texnologiyasi: The Dorayaki cakes that come in the box are very soft, so each one is specially designed to have sufficient margins. The box is made of non-glossy high quality paper to match the texture of the Dorayaki. Also recyclable paper products were chosen for everything related to this product.
Dizayn muammosi: Many of the traditional Japanese confectionery packages were expected to be of high quality as gifts, and this project was required to express a modern style while inheriting the tradition. In the design, expressing the warmth was the most important part of this product, which is prepared by hand, while at the same time achieving both the quality as a gift.
Tadqiqot: Kawagoe City, where this product is sold, is a tourist destination, and in recent years has become a popular dating spot among young people and foreigners. With the shift in tourist demographics, the traditional souvenir wagashi also needed to be reborn. The branding and package were designed from scratch to create a product that would be loved by people of all ages and languages, while retaining the Japanese tradition.
Ilhom: Tokinone means "tone of time" in Japanese. To revive this Japanese traditional confectionery Dorayaki (pancake-like patties wrraped around filling of sweet bean paste.) handed down from long ago as a new local specialty of the modern age, colors and shapes that give a sense of both new and old, Japanese and Western styles are used.
The colors used in the design were imagined from butter, strawberry, tangerine, rum, sweet potato, matcha, and hojicha.
Loyiha muddati: Development began in 2019 in Kawagoe City, Saitama Prefecture, and sales began in 2020 at a long-established Japanese confectionery store near Kita-in, Kawagoe City.
Ish jarayoni: The design is consistent with the rationale behind the color choice, but also visually catches the eye with a pop and high quality atmosphere that makes the product tasty and enjoyable. All packages are made of paper and can be easily disassembled and folded, making them environmentally friendly.
Jamoa a'zolari: Brand Manager:Masahito Nunome
Rasm mualliflari: All Image: Photographer Nozomi Suzuki 2021 / Art Director Toshiki Okada 2019 / Graphic designer Toshiki Okada 2019