Tingting Wang tomonidan Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash

Tingting Wang tomonidan yaratilgan Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2021 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.

BronzaQadoqlash· 2021

Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash

muallif: Tingting Wang

Mijoz: High-tech MengNiu Dairy (Beijing)CO.,LTD

Qadoqlash toifasida A' Design Award Bronza Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

#121519 uchun mukofot holatini tasdiqlash

Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash haqida

Yoyic Huojunpaopao — tarkibida tirik probiotiklar mavjud bo'lgan gazlangan ichimlik uchun mo'ljallangan shisha qadoqlashdir. Ichimlik gazlangan sut kislotasi bakteriyalarini tirik probiotiklar bilan birlashtiradi, past shakar miqdori va yog'siz tarkibga ega. Shisha shisha teksturasini beruvchi yuqori shaffoflikdagi PET materialidan tayyorlangan, yengil va ingichka shaklga ega bo'lib, 388 millilitr hajmga mo'ljallangan. Etiketkada quyuq xitoy kalligrafik belgisi va pufakcha grafikasi ishlatilgan, bu esa hayotiylikni ifodalaydi. Dizayn ham ta'mni, ham sog'lomlikni ifoda etishga qaratilgan. Shisha probiotiklarning faolligini saqlab qolish uchun sovutish zanjiri sharoitida qulaylik do'konlarida sotiladi.

Tan olinish

A' Design Award Bronza Mukofoti haqida

Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Yoyic Huojunpaopao Ichimlik Shishasi Uchun Qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Sparkling drinks are trending in China, while there are very limited types of probiotic sparkling drinks. To take probiotic sparkling drinks to the next level, we have designed a brand-new product - huojunpaopao. As its name highlights, this drink contains live probiotics. The combination of sparkling lactic acid bacteria and live probiotics with low sugar and zero fat, making it uplifting and refreshing. Huojunpaopao also represents the brand yoyic, forming an iconic brand image.
O'lchamlar va qadoqlash: 388ml, PET bottle, Clear Color, Diam (max.) 64mm x Height 216 mm. We used high transparent PET materials to achieve the texture of glass.
Teglar: yoyic, sparkling lactic acid bacteria, live probiotics, PET, Packaging Design, Bottle Design, Graphic Design
Ishlab chiqarish texnologiyasi: Yoyic huojunpaopao is the world's first live probiotic sparkling drink. Besides, in order to maintain the activity of the preferred Danish high-live probiotics in the product, we selected cold chain transportation and storage.
Dizayn muammosi: This is a new unique product, that combines the properties of the traditional probiotic drinks with the exciting bubbling feeling of sparkling drinks. Our main challenge was to transmit the healthiness and the digestive benefits of the live probiotics using a bold and refreshing language that could gave a frizzy twist to the design.
Tadqiqot: Our goal was to satisfy the new need of the consumer for an unconventional product that was healthy and exciting at the same time. Our target are all those people who seek for new exciting experiences, who love to try new things and want to live life at its fullest but never forgetting to pay attention to healthiness and quality. Our product was born to satisfy these needs, not only from a functional point of view, but also emotionally with our packaging design.
Ilhom: We wanted to convey "the coexistence of tasty and healthy". The shape is light and elegant, aesthetically in line with our young target's pursuit of healthiness. The label is designed with light and vitality as drivers. The bold character in Chinese calligraphic design and is reminiscent of exciting moments. The bubbles let's you experience the brisk vitality of "live probiotic bubble drinks" which together with the feature "full of sparklingness" are made into a visual representation.
Loyiha muddati: The project started in February 2020 and ended in March 2021. Bottle sample production in Sidel Shanghai.
Ish jarayoni: HUOJUNPAOPAO are sold mainly in convenience stores in cold chain. The advanced technology and production equipment can ensure.
Patentlar: Copyrights belong to China Mengniu Dairy Co.,Ltd, 2020
Jamoa a'zolari: Lei Jiang, Jian Sun, Jun Yang, Jing Liang, Yong Zhang, Tingting Wang, Hua Xie, Xiaoyan Wang, Chengjie Ding, Chang Liu, Yincheng Liu
Rasm mualliflari: .