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Yangzi River Vizual Identifikatsiya by Hangzhou JC Culture and Arts Co., Ltd

Yangzi River Vizual Identifikatsiya by Hangzhou JC Culture and Arts Co., Ltd is a highly esteemed winner of the very prestigious 2022 A' Design Award Temir Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.


TemirGrafika· 2022

Yangzi River Vizual Identifikatsiya

by Hangzhou JC Culture and Arts Co., Ltd

Client: Hangzhou JC Culture and Arts Co., Ltd

A' Design Award Temir Mukofoti Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Yangzi River Vizual Identifikatsiya

Yangzi River — xalqaro konferensiya markazi uchun ishlab chiqilgan vizual identifikatsiya. Bir-biriga kesishgan chiziqlar Yanszi daryosining to'lqinlanuvchi to'lqinlaridan ilhomlangan. Asosiy rang — markazning asosiy qurilish materiali bo'lgan anodlangan alyuminiydan olingan kumush rang. Jigarrang va oq chiziqlar palitrani to'ldiradi va oqayotgan daryoni ifodalaydi. Assimetrik kompozitsiya vizual keskinlik va kuch hissini qo'shadi. Identifikatsiya biznes maqsadlarida foydalaniladigan bosma materiallarga qo'llaniladi. Dizayn me'morchilikning to'lqinsimon mavzusini davom ettiradi.

The Recognition

About the A' Design Award Temir Mukofoti

Yangzi River Vizual Identifikatsiya A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Yangzi River Vizual Identifikatsiya yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Yangzi River Vizual Identifikatsiya puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This product is a VI visual design project designed mainly for the Yangtze River International Conference Center. The interlaced lines are inspired by the undulating waves of the Yangtze River. The main color is silver, which is taken from the symbolic color of anodized aluminum, the main building material, showing the international and modern image of the International Conference Center. With the asymmetric design, it further enhances the visual tension and sense of strength of VI design, implying the courage and resolve of international leaders of all walks of life to face the storm in life.
Production Technology
VI and offline material design are mainly for international high-end users, and their style and structures could better match the style of business people.
It conveys the spiritual connotation of the Yangtze River International Conference Center beating various challenges.
Research
1. The Yangtze River gave birth to the civilization of Nanjing of nearly 2600 years. The Yangtze River as the element shows the unique regional culture of the city to all walks of life at home and abroad and conveied the cooperation attitude towards opening up and inclusiveness.
Inspiration
Inspired by the magnificent landscape of the Yangtze River, the brand image design continues the theme of "Waves Rolling One Higher Than Another" in architectural design. It convey the concept of inclusiveness and navigation of the Yangtze River International Conference Center.
Operation Flow
1. With the inspiration source coming from the Yangtze River, it adopts asymmetric wave shape as the main constituent element.
2. Using silver and brown as the main colors and white lines, it symbolizes the endless and flowing river and the force of forging ahead.

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