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Marathon T-Shirt Grafika San'ati by Chika Kakazu

Marathon T-Shirt Grafika San'ati by Chika Kakazu is a highly esteemed winner of the very prestigious 2022 A' Design Award Temir Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.


TemirGrafika· 2022

Marathon T-Shirt Grafika San'ati

by Chika Kakazu

Client: Chika Kakazu

A' Design Award Temir Mukofoti Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Marathon T-Shirt Grafika San'ati

Marafon yuguruvchilari uchun bepul xizmat sifatida original piktogrammalar Tokiodagi kafeda o'ziga xos moslashtirilgan futbolkalarni yaratish uchun issiqlik uzatish yorliqlari sifatida ishlab chiqilgan va taqdim etilgan. Uni butun dunyodan yuguruvchilar uchun esda qolarli sovg'a qilish uchun piktogrammalar Yaponiya va Fudzi tog'i, Yaponiya xaritasi, origami, yugurish poyabzali va marafonchilar kabi marafon mavzularida aks ettirilgan.

The Recognition

About the A' Design Award Temir Mukofoti

Marathon T-Shirt Grafika San'ati A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Marathon T-Shirt Grafika San'ati yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Marathon T-Shirt Grafika San'ati puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To design original icons & create one of a kind T-shirt for the marathon runners as a complimentary gift service at a cafe in Tokyo, Japan. (all of the marathon attendees get T-shirts and they can apply the target/or finish time and icons of their favorite selections to their T-shirts.) The purpose of this T-shirt customization event is to create a special reward for marathon runners, and to increase the awareness of the cafe.
Dimensions & Packaging
Each icon size is approximately around 30-40mm width/height.
Tags
Icons, Design, T-shirt Design, Graphic Design
Production Technology
The designs were made in Adobe Illustrator and Adobe Photoshop. All of the icons are created as a shimmer/metallic heat transfer labels so that we could apply these heat transfer labels to the T-shirt at the event.
Design Challenge
Many Japanese brands are creating lots of Japan-theme designs to attract global tourists, so it was very challenging not to be the same designs/styles that have been released already.
Research
First, I researched the keyword of Tokyo and Marathon, then came up with 3 different concept ideas (Mini Lifestyle, Minimal Japan, and Pixel Japan).
Inspiration
I tried to keep consistent with the concept of marathon, runner, and Tokyo in this minimal icons. All of the icons had to relate to these 3 concepts.
Project Duration
Proposal submitted in Feb 13th, 2019, and executed the event in Feb 28 - March 4th, 2019 in Tokyo, Japan.
Operation Flow
Marathon runners were not only coming from Japan, but also worldwide. To be able to make the design attractive for global marathon runners, I focused on the the design as simple yet intelligible as possible.
Team Members
Designer: Chika Kakazu
Designer: Krisakorn Tantitemit

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