Shijian Chuxin Choy qadoqlash dizayni by Longxiang Li

Shijian Chuxin Choy qadoqlash dizayni by Longxiang Li is a highly esteemed winner of the very prestigious 2022 A' Design Award Oltin Mukofoti in Qadoqlash Dizayni Competition Category.

OltinQadoqlash· 2022

Shijian Chuxin Choy qadoqlash dizayni

by Longxiang Li

Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.

A' Design Award Oltin Mukofoti Winner in Qadoqlash Category

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Verified Award Winner
Verify Award Status for #133749

View at A' Design Award Press Release Award Badge

Colors

The Design

About Shijian Chuxin Choy qadoqlash dizayni

Shijian Chuxin — choy uchun yaratilgan qadoqlash dizaynidir. Dizaynda Guichjou ekologik choy bog'lari, qurbaqalar, qaldirg'ochlar, choy teruvchilar va Chishuy daryosidan ilhomlangan illyustratsiyalar ishlatilgan. Xitoy uslubidagi illyustratsiyalar ishlab chiqarish hududining ekologiyasini aks ettiradi va brendga yoshroq iste'molchilarga mo'ljallangan o'ziga xos vizual til baxsh etadi. O'rov qog'ozi oq maxsus qog'ozdan tayyorlangan va unga illyustratsiyalar bosilgan. Quti lazerli bosma va oltin issiq bosim (hot stamping) bilan bezatilgan bo'lib, o'lchamlari 300 x 120 x 80 millimetrni tashkil etadi. Quti oson ochiladi, oddiy materiallar esa ommaviy ishlab chiqarish uchun mos keladi.

The Recognition

About the A' Design Award Oltin Mukofoti

Shijian Chuxin Choy qadoqlash dizayni A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Shijian Chuxin Choy qadoqlash dizayni misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Shijian Chuxin Choy qadoqlash dizayni kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product design uses Guizhou ecological tea gardens, frogs, big swallows, tea pickers, the Chishui River, and red culture as creative elements to construct a natural and excellent organic ecological humanistic world illustration design. Today, when we advocate returning to nature, let People can easily feel the breath of nature coming to their faces. Through the unique and unique visual language, the personality of the product packaging is established, and it can perfectly echo the brand,
Dimensions & Packaging: Packing box size: 300mm X 120mm X H80mm
Tags: Simple, modern, illustration
Production Technology: The packaging paper is made of white special special paper and printed with illustrations.The packaging box is printed by laser and hot stamped gold.
Design Challenge: The difficulty of the design of this project lies in how to make the product more suitable for young people. In the end, we solved this problem through different illustration techniques and the use of illustrations, which conformed to the target consumer group and demonstrated the brand's selling point.
Research: highlight brand personality in the form of Chinese-style illustrations.Graphic design runs through this package.It is separated from the traditional tea packaging design and fits the product positioning of the target group.highlighting everyone's understanding of tea, presenting products that are both novel and full of oriental charm.The design reflects the ecology of the production area and conforms to the target consumer group.
Inspiration: Aim of design through younger and literary design, clearly distinguish it from traditional green tea in the market. Create a natural and excellent illustration design for Guizhou Ecological Tea Garden, Frog, Big Swallow, Tea Picker, etc. The design reflects the ecology of the production area and conforms to the target consumer group. It is separated from the traditional tea packaging design and fits the product positioning of the target group.
Project Duration: The project was launched in July 2020 and completed in October 2020
Operation Flow: The packaging box is simple and easy for consumers to open.The packaging materials and processes are simple and easy to mass produce.
Team Members: Longxiang Li