Kanji Posters Plakatlar by Alice Xi Zong is a highly esteemed winner of the very prestigious 2022 A' Design Award Kumush Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.
KumushGrafika· 2022
Kanji Posters Plakatlar
Client: Alice Zong Design
A' Design Award Kumush Mukofoti Winner in Grafika Category
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- Verified Award Winner
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The Design
About Kanji Posters Plakatlar
Kanji shakllari va zarbalari atrofdagilarning boshlang'ich holatini va cheksiz mavjudligini ifodalaydi. Xitoy xattotligining cho'tkasi zarbalaridan ilhomlangan, kontekstli g'oyalarni o'rganish, uslublar uyg'unligi va madaniy e'tibor, zarbalar orqali berilgan shakllar orasidagi bo'shliqlarning inklyuziv mentaliteti Xitoy xattotligining nafis nafisligi va dabdabali madaniy ta'sirini ko'rsatadi. Har bir afishada an'anaviy xitoy elementi kombinatsiyasidan yaratilgan bo'lib, barcha ilhomlarni birlashtirib, noyob, nozik xitoycha impressionizm uslubini yaratadi.
The Recognition
About the A' Design Award Kumush Mukofoti
Kanji Posters Plakatlar A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Kanji Posters Plakatlar ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Kanji Posters Plakatlar ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Kanji strokes represent an initial state and an infinite existence of our surroundings. Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
- Dimensions & Packaging
- Width 10-inch x Height 10-inch posters
- Tags
- Typography, Poster Design, Illustration, Graphic design, Chinese Elements
- Production Technology
- After researching for the traditional Chinese elements, the designer translated and wrote the digital Kanji strokes in Adobe Illustrator, then created the layout which combine the Kanji strokes with the photography backgrounds in Adobe Photoshop & Adobe Lightroom CC.
- Design Challenge
- The challenge of this project is to keep the authenticity of the traditional Chinese calligraphy, Kanji strokes, and the visually pleasing modern design layout composition. To have a better understanding of the balance of both traditional & modern visual styles, the designer interviewed most of the calligraphers, collected their opinions and suggestions after several draft options, and finally came up with the best solution that could blend both styles well and show in the poster design.
- Research
- The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Calligraphy and Kanji strokes.
- Inspiration
- Inspired by Chinese Calligraphy strokes, the study of contextual ideas, blend of styles, and cultural attention. This exploration shows exquisite elegance and luxuriant cultural implications of Chinese calligraphy.
- Project Duration
- The project was started in Nov 2021 in the U.S. and finished in Feb 2022.
- Operation Flow
- With the design concepts in mind, and with the translated calligraphy art Kanji strokes in photoshop, an experimental poster layout composition set started to developed, where each poster is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China to be applied throughout the entire brand visual materials and communication.
- Patents
- Alice Xi Zong
- Team Members
- Alice Xi Zong
- Image Credits
- Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #1: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #2: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #3: Designer/Creator Alice Xi Zong, Variations, 2022
Optional Image #4: Designer/Creator Alice Xi Zong, Variations, 2022
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