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Stadium SC Freiburg Yo'lni Aniqlash Tizimi by Thomas Geissert

Stadium SC Freiburg Yo'lni Aniqlash Tizimi by Thomas Geissert is a highly esteemed winner of the very prestigious 2022 A' Design Award Temir Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.


TemirGrafika· 2022

Stadium SC Freiburg Yo'lni Aniqlash Tizimi

by Thomas Geissert

Client: Teamgeissert

A' Design Award Temir Mukofoti Winner in Grafika Category

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Colors

The Design

About Stadium SC Freiburg Yo'lni Aniqlash Tizimi

Maqsad o'ziga xosligi va o'ziga xosligi bilan chegaralangan tizimni yaratish edi. SC Freiburgning yangi stadionining tuzilishi ortogonal asosiy shakl va ortogonal tomdan iborat. Arxitektura dizaynining asosiy printsipi, shaxsni shakllantiruvchi tuzilmani yaratish uchun qo'llab-quvvatlanishi kerak. Shunday qilib, yangi yo'lni aniqlash va yo'naltirish tizimi o'zini aniq shakl tili bilan taqdim etadi. U tashrif buyuruvchilar va muxlislarni ochiq maydonda (to'xtash joyi, avtobus to'xtash joyi, tramvay) kutib oladi va xabardor qiladi, ularni kirish joylariga va stadionga sayr qilish yo'li orqali o'rindiqlarga olib boradi.

The Recognition

About the A' Design Award Temir Mukofoti

Stadium SC Freiburg Yo'lni Aniqlash Tizimi A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Stadium SC Freiburg Yo'lni Aniqlash Tizimi yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Stadium SC Freiburg Yo'lni Aniqlash Tizimi puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The goal was to create a system with its own identity and originality that goes beyond. The structure of the new stadium of SC Freiburg consists of an orthogonal basic form and an orthogonal roof. The guiding principle of the architectural design, to create an identity-forming structure, must be supported. The new wayfinding and orientation system therefore presents itself with a clear language of form.
It welcomes and informs visitors and fans already in the outdoor area (parking, busstop, tram), leads them to the entrances and in the stadium via the promenade to the seats.
Dimensions & Packaging
Various dimensions according to the neccessities on-site
Tags
wayfinding, grafics, communication, modern, contemporary, reluctant, minimal, plain, timeless
Production Technology
colored alupanels with colored foil
Research
All texts, arrows and pictograms are provided in high-contrast black or white on the colorful areas.
The new font is Trade Gothic. The font is used in different font sizes. This builts a hierarchy that captures and structures the information facilitated.
Inspiration
The aim of the new wayfinding system is to achieve a harmonious overall concept of architecture and the signagesystem. The wayfinding system picks up on existing designs / the color scheme of SC Freiburg's corporate design. Grotesk typeface "Trade Gothic" (sans serif) is distinguished by its narrow run and at the same time good legibility. A hierarchy that captures and structures the information facilitated was created.
Project Duration
The design process stated in febuary 2020 and the official opening/the first football game was in summer 2021
Operation Flow
the wayfinding system works simply, safely, quickly and intuitively. It not only guides and accompanies the fans, but also makes the space tangible and thus creates identification and identity.
Team Members
Thomas Geissert
Image Credits
TEAMGEISSERT

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