Li Huang tomonidan Milk Fit Qadoqlash dizayni

Li Huang tomonidan yaratilgan Milk Fit Qadoqlash dizayni — Qadoqlash Dizayni tanlov toifasida nufuzli 2023 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2023

Milk Fit Qadoqlash dizayni

muallif: Li Huang

Mijoz: Shiny Meadow

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Milk Fit Qadoqlash dizayni haqida

Milk Fit — bu yengil yangi sut uchun qadoqlash dizayni. Shisha idish qalinlashtirilgan va yuqori darajada shaffof PET materialidan tayyorlangan bo'lib, PE qopqoq va BOPP yorlig'iga ega, bu esa unga shishaga o'xshash tuzilma berib, sutni aniq ko'rsatadi. Har bir to'plamda 450 millilitrlik uchta shisha idish mavjud. Turli holatlarda tasvirlangan kichik yashil mushuk asosiy vizual elementdir. Yashil rang ferma xo'jaligining ekologik muhitiga ishora qiladi. Yorliqdagi qayta ishlash belgilari atrof-muhitni muhofaza qilish g'oyasini qo'llab-quvvatlaydi. Mushuk shuningdek, mahsulotni daydi hayvonlarni qutqarish kampaniyasi bilan bog'laydi.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Milk Fit Qadoqlash dizayni A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Milk Fit Qadoqlash dizayni ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Milk Fit Qadoqlash dizayni ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Milk Fit is a light fresh milk with a light heart in emotion and a light burden in diet, and its thickened and highly translucent PET bottle that is a symbol of high quality fresh milk, and the little green cat with different postures as the visual core, conveying the philosophy of biodiversity in the farm and cow welfare, while echoing the stray animal rescue campaign of the brand.
O'lchamlar va qadoqlash: A set of three bottles, 450ml/69*69*164.2mm/each bottle
Teglar: Dairy product packaging, environmental protection concept, public benefit activities, light fresh milk
Ishlab chiqarish texnologiyasi: PET high permeability bottle
PE bottle cap
BOPP label
Dizayn muammosi: Milk Fit with highly translucent PET bottle fostering a glass-like texture presents the high nutrition, light burden, low fat and calorie of fresh milk and the healthy diet concept of light burden to users in an intuitive way. The image of little green cat interprets perfectly the biodiversity in the farm and cow welfare, and also gives the product the deep meaning of rescuing stray animals.
Tadqiqot: Milk is rich in high-quality protein and minerals. Proper intake can increase bone density and improve immunity. However, it also contains a lot of fat and calories, which can increase the burden on the body to affect digestion and absorption. As a result, fresh milk with a light burden on the body is gradually being favored by young people today.
Ilhom: The image of little green cat is inspired by the exploration of the environmental protection and public welfare original intention and the taste of young people. The green color reflects the ecological environment of the farm, while the cat can establish emotional connections with young people. The brand hopes to convey its philosophy of biodiversity in the farm and cow welfare and interpret the quality of high-end fresh milk.
Loyiha muddati: The project was designed and developed in November 2021 in Shanghai, China, and launched in Shanghai, China in July 2022.
Ish jarayoni: The label conveys the concept of environmental protection and sustainable development to users through recycled icons. At the same time, the brand uses the visual image of the little green cat to tell the story of stray animal rescue campaign of the brand with animal protection organizations, calling on young people to extend this care to the animals around them as well as themselves.
Jamoa a'zolari: Li.Huang