Animate Qadoqlash by Hsiaojou Huang is a highly esteemed winner of the very prestigious 2023 A' Design Award Temir Mukofoti in Qadoqlash Dizayni Competition Category.

TemirQadoqlash· 2023

Animate Qadoqlash

by Hsiaojou Huang

Client: Yin Bao Pet Health Enterprise Co., Ltd.

A' Design Award Temir Mukofoti Winner in Qadoqlash Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Animate Qadoqlash

Animate mushuklar uchun mo'ljallangan & # 039; qiziquvchan tabiat va kashfiyotga bo'lgan muhabbat, bu brendning qadoqlarida aks etadi. Makaron rangidagi qadoqlash nafaqat ko'rinishga ega, balki uning tarkibi ham mushukning umumiy salomatligi va farovonligiga yordam beruvchi tabiiy ingredientlardan tayyorlangan. Qalin va yorqin rangli illyustratsiyalardan foydalanish Animate qadoqlashni o'ziga xos qiladi va uni odatda mushuklarning fotosuratlari aks ettirilgan boshqa mushuklar uchun oziq-ovqat mahsulotlaridan ajratib turadi. U o'z mushuklari uchun to'g'ri formula bilan xaridorlarni, shuningdek, ularning mushuklari uchun mos ehtiyojlarni osongina aniqlashi mumkin.

The Recognition

About the A' Design Award Temir Mukofoti

Animate Qadoqlash A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Animate Qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Animate Qadoqlash puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Most cat food packaging features real photos of cats in order to attract buyers' attention. But Animate uses strong and vivid contrasting colors and illustrations to differentiate the formulas and even the suitable cats range. Making it easier for buyers to quickly identify their needs.
Dimensions & Packaging: 400g / 170mm*250mm*38mm
1.5kg / 240mm*330mm*90mm
4.5kg / 270mm*460mm*120mm
Tags: Illustrations, Colorful, Pet Food, Cat Ration, Cat, Packaging, Cat Food
Production Technology: The packaging is made of a non-transparent aluminum bag, which can maintain the kibbles' freshness after opening. We also designed parts of the package with transparency, allowing the inner vibrant color to shine through with the metallic aluminum foil bag.
Design Challenge: Due to the color different principles performed between screens and print out, we took time on selecting the colors.
Research: Blue Bay is committed to designing a healthy diet for pets. In order to differentiate each formula, we search for the common postures and preferences of cats and discuss and identify which color is most suitable for each formula.
Inspiration: Cats are the world's most curious animals, they love to explore things. That's why we came up with vibrant macaron colors, just like a joyful playground exclusively for cats. Here, they can enjoy their life with natural ingredients.
Project Duration: This project was started in Jul 2022, and it was shown in public in Dec 2022 in Taiwan.
Operation Flow: People who have pets now are getting younger and younger, and living with pets has become a part of society. With the modern and unique design of this package, we aim to show that generation and quality can be on the same path. Giving pet owners an exceptional choice.
Patents: Yin Bao Pet Health Enterprise Co., Ltd.
Image Credits: Yin Bao Pet Health Enterprise Co., Ltd./
Lucky Chihao photography studio/
Ponde, Pocky, Poppy and Gummy