A Garden for All Shrift Dizayni by Danne Ojeda

A Garden for All Shrift Dizayni by Danne Ojeda is a highly esteemed winner of the very prestigious 2024 A' Design Award Kumush Mukofoti in Ta'lim, O'quv Qo'llanmalari va Trening Kontenti Dizayni Competition Category.

KumushTa'lim· 2024

A Garden for All Shrift Dizayni

by Danne Ojeda

Client: School of Art, Design and Media, Nanyang Technological University, Singapore.

A' Design Award Kumush Mukofoti Winner in Ta'lim Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About A Garden for All Shrift Dizayni

Bu ta'limiy loyihadir. Singapur, NTU (Nanyang Texnologiya Universiteti) San'at, Dizayn va Media maktabining oliy ta'lim talabalariga Tipografiya Dizayni bo'yicha berilgan topshiriq doirasida amalga oshirilgan. Har bir talaba Drop Caps elementlarini shrift oilasi sifatida loyihalashi kerak edi. Natijada talabalar tomonidan Singapur Botanika bog'ining flora, fauna va o'ziga xos xususiyatlaridan ilhomlangan ko'plab shrift oilalari yaratildi. Eng yaxshi Drop Caps ishlari Singapurda Epigram Books nashriyoti tomonidan nashr etilgan "A Garden For All" kitobida chop etildi.

The Recognition

About the A' Design Award Kumush Mukofoti

A Garden for All Shrift Dizayni A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. A Garden for All Shrift Dizayni ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. A Garden for All Shrift Dizayni ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Original Drops Caps were inspired on natural elements found in the Singapore Botanic Gardens, Singapore First UNESCO World Heritage Site.
Dimensions & Packaging: Variable dimensions.
Tags: Botanical Garden Singapore, Original Drop Cap Design, Typography, Education, ADM, NTU.
Production Technology: This project originated as part of a teaching assignment in the course 'Typography III'. It is an industry oriented assignment whose outcome is the publishing of the produced typographical works, emulating a real design commissioned scenario. To this effect, a group of students from 'Typography III' course from the School of Art, Design and Media (ADM), were invited to collaborate with Epigram Books under the Creative Direction of Associate Professor Danne Ojeda. Students conducted field research in Singapore Botanic Gardens, after which they created original Drop Caps in the form of contemporary illustrated type designs for the book 'A Garden for All'.
Design Challenge: To find a unique design direction that will respond to the research abstract, to design and develop a coherent typographical system that carries the essence of the various features of the Singapore Botanical Gardens.
Research: To design Drop Caps typographic prototypes, that depict the variety and richness of the Singapore Botanic Gardens, flora, fauna, and any other relevant elements found in situ. This is Singapore First UNESCO World Heritage Site.
Inspiration: TYPOlogy is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design DROP CAPS as a font family (See images and attached PDF). The outcome was multiple font families created by students and inspired by the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best of the best DROP CAPS were printed in the book A GARDEN FOR ALL, published by the prestigious editorial Epigram Books in Singapore (See the last part of the PDF attached with the chapters of A GARDEN FOR ALL, with the original DROP CAPS designed for this book).
Project Duration: The project TYPOLogy: A Garden for all, latest 8 weeks in total. It took place in Singapore, from September to November 2022.
Operation Flow: The Drop Caps are used in the different sections of the book 'A Garden for All', published by Epigram Books, Singapore.
Patents: The copyright rests with the authors.
Team Members: Creative direction of Danne Ojeda.
Image Credits: All design/authors of the Drop Caps and Epigram Books, Singapore