Eisuke Tachikawa tomonidan Jo Chu NAORAI JOCHU

Eisuke Tachikawa tomonidan yaratilgan Jo Chu NAORAI JOCHU — Qadoqlash Dizayni tanlov toifasida nufuzli 2024 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2024

Jo Chu NAORAI JOCHU

muallif: Eisuke Tachikawa

Mijoz: Naorai Co., Ltd.

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

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Tasdiqlangan mukofot g'olibi

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Saytga tashrif A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Jo Chu NAORAI JOCHU haqida

Naorai issiqliksiz distillash usuli yordamida sakening yangi turini yaratdi, bu esa ichimlikning o'ziga xos ta'mini to'liq saqlab qolish imkonini berdi. Yapon madaniyatining chuqurligi va tinchligini aks ettirish maqsadida muqaddas hududni ramziy ifodalovchi "shide" (qog'oz lentalar) dan foydalanilgan. Sakening nafosatini ifodalash uchun Nosigner sirt tarangligi ta'sirida shakllangan suv bilan to'ldirilgan sharning konturlarini takrorlagan va tozalangan suv tomchilarining tushish onini tasvirlagan.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Jo Chu NAORAI JOCHU A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Jo Chu NAORAI JOCHU ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Jo Chu NAORAI JOCHU ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: Sake has been connected to the faith of Japanese people since ancient times and is treated as an entity connecting people and the Gods. It is an essential and crucial aspect when discussing the culture of our country.
Therefore, we incorporated the "shīde" (paper streamers), a motif representing the essence of Shinto prayers, onto the bottle shape that recreates the natural form produced by the surface tension of the liquid, capturing the moment when a drop of purified alcohol falls.
O'lchamlar va qadoqlash: 11cm x 11cm x 25.5cm/Outer dimensions of box
Dizayn muammosi: We aimed to design a bottle with a clear concept, reflecting the shape of water, so there were very few difficulties in the design process. However, because the bottle is organic and asymmetrical, there were various challenges for the manufacturing company.
Ilhom: We created a new form of sake by distilling it without heat, allowing the flavor of the sake to remain intact.
To represent the depth and tranquility of Japanese culture, "shīde" (paper streamers) are used to help connote a sacred area.
To express the beauty of the sake, we traced the shape of a water-filled balloon created by surface tension and to express the moment when purified water droplets fall.
We created a design identity that communicates the new possibilities of sake to the world.
Jamoa a'zolari: Product/Art Direction：Eisuke Tachikawa
Designer： Aya Sakurai
Designer：Yuta Horimoto