Chinese Lion Avtomobil stikeri by Yao Wu

Chinese Lion Avtomobil stikeri by Yao Wu is a highly esteemed winner of the very prestigious 2024 A' Design Award Oltin Mukofoti in Reklama, Marketing va Kommunikatsiya Dizayni Competition Category.

OltinReklama· 2024

Chinese Lion Avtomobil stikeri

by Yao Wu

Client: Beijing Wuyao Cultural and Creative Co. Ltd.

A' Design Award Oltin Mukofoti Winner in Reklama Category

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Verified Award Winner

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Colors

The Design

About Chinese Lion Avtomobil stikeri

Chinese Lion — Fengxing T5 EVO avtomobili uchun yaratilgan cheklangan nashrdagi avtomobil stikerlar to'plami. Dizayn xitoy sherining badiiy talqini bo'lib, u an'anaviy xitoy naqshlaridan iborat asos ustiga joylashtirilgan. Uch o'lchamli geometriya, pop-art va abstrakt san'at uyg'unlashtirilib, grafikaga yosh haydovchilarni jalb etishga mo'ljallangan yoshlik va dinamik xarakter berilgan. Barcha badiiy ishlar vektor illyustratsiya sifatida tayyorlangan va PVX plyonkada ishlab chiqarilgan bo'lib, 4565 x 800 millimetr o'lchamdagi yarim o'ram (semi wrap) ko'rinishida qo'llaniladi. Uchta rang varianti taklif etiladi.

The Recognition

About the A' Design Award Oltin Mukofoti

Chinese Lion Avtomobil stikeri A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Chinese Lion Avtomobil stikeri misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Chinese Lion Avtomobil stikeri kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designed limited edition car stickers for the Fengxing T5 EVO car launched by Dongfeng Company. The overall design is an artistic treatment of the Chinese lion, using traditional Chinese patterns as the base, and integrating three-dimensional geometry, pop and abstract art to make the design younger and attract more young consumers, providing them with more colorful and artistic trends. life possibilities. At the same time, 3 different colors are provided as options.
Dimensions & Packaging: 4565mm*800mm, car sticker semi-wrapped car.
Tags: car sticker, east, chinese lion, chinese style, illustration
Production Technology: Use vectors to create all car wrap designs. Use PVC material to make car stickers.
Design Challenge: The Chinese Lion is the visual center of the design direction. How to combine the classic Chinese lion image with modern trend elements. Applying it to convey a sense of speed and power must not only conform to the positioning of lion dance in traditional Chinese culture, but also satisfy the aesthetic appeal of passionate control of contemporary cars.
Research: The Fengxing T5 EVO national style version takes "Chinese new trend" as its theme and interprets the national trend from three directions: new national style, art and fashion, and young and cool. The new national style supplements the dynamic image of the galloping Chinese lion with traditional image elements such as mountains, clouds, plants, etc. It is young and cool, and uses street graffiti, mechanical punk and Chinese red as the combination point. Using traditional Chinese patterns as the base, it combines Chinese red, three-dimensional geometry, pop and abstract art.
Inspiration: The design of the Chinese Lion car sticker draws inspiration from the cool fashion favored by contemporary young people. It is a combination of classic Chinese style and modern technology.
Project Duration: The project started in September 2021 in Beijing and was completed in November 2021 in Beijing
Team Members: Original designer：yao Wu
Illustration designer：yuchen Zhang
Graphic designer: ziyang Zheng
3D designer: hao Liao