Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash by Sajad Izadi is a highly esteemed winner of the very prestigious 2025 A' Design Award Temir Mukofoti in Qadoqlash Dizayni Competition Category.
TemirQadoqlash· 2025
Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash
by Sajad Izadi
Client: Abra Mode
A' Design Award Temir Mukofoti Winner in Qadoqlash Category
Verified Award Winner
Verify Award Status for #170028The Design
About Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash
Kitob Matni: Abra Mode — kolgotkalar uchun mo'ljallangan qadoqlash qutisi. Quti krem va oltin ranglardagi kartondan tayyorlangan bo'lib, bu ranglar xotirjamlik, yumshoqlik va hashamatni ifodalash uchun tanlangan. Qolip yordamida kesilgan, ayolning kesishgan oyoqlari shaklidagi deraza mato tekstura, zichlik va rangini ko'rsatib beradi. Ushbu deraza har bir rang yoki naqsh uchun alohida quti chop etish zaruratini bartaraf etadi. Qoplama suv asosida tayyorlangan, mat va qayta ishlanadigan bo'lib, sirtda barmoq izlarining qolishining oldini oladi. Qutining o'lchamlari: kengligi 138 mm, chuqurligi 25 mm va balandligi 240 mm. Yopiq shakl mahsulotni chang va do'konlardagi qo'l tegishidan himoya qiladi.
The Recognition
About the A' Design Award Temir Mukofoti
Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash A' Design Award Temir Mukofotining g‘olibi bo‘lib, bu yaxshi loyihalangan ijodlardan kutiladigan kasbiy va sanoat talablariga javob beradigan yaxshi dizaynlarga beriladigan nufuzli e’tirofdir. Temir g‘oliblari o‘z yaratuvchilarining katta mahorati, yuksak ixtisosligi, mutaxassis tushunchasi va ijodiy salohiyatini namoyon etadi. Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, amaliy hamda innovatsion ijod bo‘lishi kutiladi. A' Design Award Temir Mukofotini qo‘lga kiritgan ushbu dizayn soha eng yaxshi amaliyotlarini uyg‘unlashtiradi va bilim hamda iste’dod bilan bog‘langan layoqatli texnik xususiyatlarga ega. Abra Mode Asosiy Funktsiya: Kolgotka qadoqlash puxtaligi uchun hurmatga sazovor bo‘lib, dunyoni yaxshiroq joyga aylantirishga yordam beradigan hayot sifatini yaxshilashni taqdim etish uchun loyihalangan.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- We all live in a modern world, a world where everything is introduced by brands, and people follow them.
These brands dictate what we should wear, what we should eat, or what we should listen to.
A brand that does not lead in packaging design cannot shape tastes.
In this packaging, an effort has been made to create a design that performs differently compared to other similar brands.
Tangibility, product visibility, and ease of use were among the priorities for the brand. - Dimensions & Packaging
- Width:138mm Depth:25mm Height:240mm
- Tags
- Fashion, Packaging design, Pantyhose, Design, Graphic Design
- Production Technology
- In the production of the box, cream and gold colors have been used to convey a sense of calmness, softness, and luxury.
The cardboard coating is made from water-based materials, making it recyclable and environmentally friendly. A window has been created on the box using a mold, which showcases the fabric's texture, density, and color.
The water based coating has been designed to be matte, ensuring that no fingerprints are left on the box when touched. - Design Challenge
- The biggest challenge has always been to correctly understand the target audience and provide a solution that aligns with the problem statement.
The product should stand out, be appealing to women, convey a sense of softness and delicacy, and most importantly, the design idea should not be limited to graphics alone. It should also influence the product's structure, allowing the visual identity to expand for other products as well. - Research
- The packaging for this type of product is usually designed to resemble a tag or a hanger, and all brands have relied on this form of packaging. When selecting the product in the store, the buyer would touch the product, or it might fall from their hands onto the store floor. It could also take a long time for the product to be sold, during which dust and dirt might accumulate on the product itself. All of this happened because the product was not fully covered.
- Inspiration
- All women wear their beautiful dresses when invited to gatherings and celebrations.
When they sit on chairs or when models pose for fashion photography, they often cross their legs.
This form and posture of women is commonly seen, and the designer decided to draw inspiration from this form for the product identity design, incorporating it as a window-like feature on the box. - Project Duration
- The project started in June 2023 in Tehran and finished in October 2023 in tehran and was launched in the Iranian market.
- Operation Flow
- This packaging is designed in such a way that it directly highlights the product itself. The window, shaped like a woman's leg, allows the audience to understand the type, color, and fabric texture of the product.
There is no need to produce and print a new box for every color or design.
If the manufacturer wishes to expand their product line in the future, they can extend the visual identity by changing the shape of the window to represent a skirt or a shirt. - Team Members
- Graphic Designer:Sajad Izadi
- Image Credits
- Graphic Designer:Sajad Izadi
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