Iconic Designs Asosiy vazifa: Teleserial by Olivier Felix Isselin and Maxime Golay

Iconic Designs Asosiy vazifa: Teleserial by Olivier Felix Isselin and Maxime Golay is a highly esteemed winner of the very prestigious 2026 A' Design Award Bronza Mukofoti in Film, Video va Animatsiya Dizayni Competition Category.

BronzaFilm· 2026

Iconic Designs Asosiy vazifa: Teleserial

by Olivier Felix Isselin and Maxime Golay

Client: MGOFI Production

A' Design Award Bronza Mukofoti Winner in Film Category

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Verified Award Winner

Verify Award Status for #176172

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Colors

The Design

About Iconic Designs Asosiy vazifa: Teleserial

Iconic Designs — bu shaklni tahlil qilishga bag'ishlangan qisqa formatdagi teleserial. Har bir epizod bitta ramziy obyektga e'tibor qaratib, uning kelib chiqishini, tuzilishini va kundalik hayotga ta'sirini o'rganadi. Nazorat ostidagi kinematografik yondashuv va minimalistik sahnalashtirish orqali serial dizaynni aniqlik intizomi sifatida namoyon etadi. Tarixiy kontekstni shakliy o'qish bilan birlashtirib, u idrokni tushunchaga aylantiradi va dizaynni soddalashtirmasdan tushunarli qiladi. Har bir sahna muhim chiziqlar, nisbatlar va funksiyalarni ajratib ko'rsatib, obyektning aniq o'qilishini taqdim etadi.

The Recognition

About the A' Design Award Bronza Mukofoti

Iconic Designs Asosiy vazifa: Teleserial A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Iconic Designs Asosiy vazifa: Teleserial yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Iconic Designs Asosiy vazifa: Teleserial ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Iconic Designs is a short-format audiovisual series that examines iconic objects through cinematic precision and minimalist visual language. Each episode combines artistic direction with documentary rigor to reveal the logic and construction of form. The series presents design as a cultural discipline, translating observation into understanding through image, rhythm, and composition.
Dimensions & Packaging: Audiovisual series of ten episodes, each 150 seconds in duration. Filmed in native 8K resolution 7680 x 4320 px at 25 or 30 fps in 16:9 aspect ratio using a RED Monstro 8K VV camera with Angenieux optics. Captured in RAW workflow with controlled depth of field and precision motion control. Mastered in HDR10 with stereo and 5.1 spatial sound. Set constructed on a 6 m x 4 m cyclorama under calibrated 5600K lighting. Delivered in ProRes, MXF and MP4 broadcast formats for television, museum and digital distribution.
Tags: Design, Iconic Objects, Television Series, Short Format, Documentary, Minimalist, Cultural Heritage, Education, Visual Storytelling, Contemporary Culture
Production Technology: Filmed in 8K using a RED Monstro VV camera with Angenieux optics on an Atrax motion control robotic arm, enabling sub-millimetric precision and repeatable camera movements. The minimalist cyclorama isolates each object within a controlled spatial environment under calibrated 5600K lighting. Spatial sound is captured with Sennheiser microphones and processed through a unified post-production workflow for consistent high-fidelity image and sound integration.
Design Challenge: The main challenge was to translate the intellectual depth of design into a short audiovisual format without reducing its complexity. This required balancing cultural accuracy, emotional resonance, and cinematic precision. Iterative testing, motion control, and precise editing enabled this balance. The limited duration of each episode demanded absolute clarity in both image and narrative.
Research: This research explores how design culture can be communicated through short-form audiovisual language. The objective is to combine clarity, accessibility, and emotional resonance. Methods include visual analysis, expert consultation, and audience testing. Results indicate that minimalist imagery and precise narration improve comprehension and retention, supporting design as a cultural medium.
Inspiration: The project is inspired by the pervasive role of design in everyday life. Beyond aesthetics, design expresses reason, proportion, and purpose. The series reveals this underlying structure through image and sound, drawing from architecture, art, and philosophy. It transforms observation into knowledge and positions design as a fundamental cultural language.
Project Duration: The project began in January 2024 in Cannes, France, with concept development and early visual research. Filming took place in 2025 across France, including the historic Tolix factory in Autun and the robotic studio Halphastudio near Paris. Post production and mastering were completed in Dublin, Ireland, in October 2025, marking the international launch of the series.
Operation Flow: Each episode follows a three-part structure: introduction, exploration, and reflection. The host presents the object through concise narration while the camera reveals its form in continuous motion. The viewer is guided by rhythm and image rather than explicit explanation. The short format creates an immediate and intuitive engagement, leading to both emotional and intellectual understanding.
Patents: Copyrights belong to Olivier Felix Isselin and Maxime Golay, 2025.
Team Members: Olivier Felix Isselin
Maxime Golay
Image Credits: Olivier Felix Isselin
Maxime Golay