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East Bloom Choy qadoqlash by Jiaqi Ding

East Bloom Choy qadoqlash by Jiaqi Ding is a highly esteemed winner of the very prestigious 2026 A' Design Award Bronza Mukofoti in Qadoqlash Dizayni Competition Category.


BronzaQadoqlash· 2026

East Bloom Choy qadoqlash

by Jiaqi Ding

A' Design Award Bronza Mukofoti Winner in Qadoqlash Category

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Verified Award Winner

Verify Award Status for #183277

Colors

The Design

About East Bloom Choy qadoqlash

East Bloom — tezkor eriydigan muzlatib quritilgan choy kukuni uchun qadoqlash dizayni. Uning shakli an'anaviy Xitoy nefrit muhriga asoslangan bo'lib, kvadrat asos va tutqichni o'z ichiga oladi hamda yumshoq makaron ranglarida bezatilgan. Asosiy material — oziq-ovqat darajasidagi polipropilen. Quti asosida o'yib naqshlangan brend belgisi mavjud, shu tufayli qadoqni muhr sifatida ham ishlatish mumkin. Ichma-ich joylashuvchi qutilar tizimi 8 dan 60 tagacha kapsula birligini birlashtirish imkonini beradi. Kvadrat shakl kukunning ichki burchaklar bo'ylab to'planishiga imkon berib, nazorat ostida quyishni ta'minlaydi.

The Recognition

About the A' Design Award Bronza Mukofoti

East Bloom Choy qadoqlash A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. East Bloom Choy qadoqlash yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. East Bloom Choy qadoqlash ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
East Bloom instant freeze dried tea powder set adopts a square jade seal form combined with fresh macaron color tones, establishing a new visual identity for contemporary Chinese style tea beverages. The design conveys the elegance associated with Eastern culture while using vibrant color contrasts to reflect the lightness typical of small volume tea packaging.
Dimensions & Packaging
24.87 mm x 24.87 mm x 24.17 mm
Tags
Tea Powder Packaging, Seal Form, Macaron Colors, New Chinese Aesthetics, Intaglio Technique, China Chic Design
Production Technology
The packaging uses food grade PP as the primary material, suitable for storing instant freeze dried tea powder. The base of the box features an intaglio engraved pattern of the brand motif. The package functions not only as a container but also as a usable stamp.
Design Challenge
A central challenge of the design was translating the solemn symbolism of the jade seal in Eastern culture into a lighthearted, modern consumer product, specifically a tea set appealing to young female users, without appearing rustic or generic. Achieving this balance between cultural gravity and commercial accessibility defined the core of the design process.
Research
The jade seal form enhances product distinctiveness and memorability, functioning as a visual anchor that facilitates recognition within the saturated landscape of new media content. This reflects the commercial strategy of the designer, extending beyond purely visual aesthetics.
Inspiration
Inspired by the new Chinese aesthetic movement within the context of China chic culture, the design extracts the geometric form of the traditional jade seal, including its square base and knob structure, and incorporates it into tea packaging. The use of macaron colors tempers the formal weight of the seal form, balancing cultural depth with a modern, youthful character.
Project Duration
The project began in Xi An in May 2024, was completed in May 2025, and was first exhibited at the Shanghai International Design Week in June 2025.
Operation Flow
The product employs a nested box system, offering multi-unit combinations ranging from 8 to 60 individual capsule units. The outer and inner boxes share the same materials and design details, differing only in size. The outer box opens from the top, while the inner box opens from the bottom to facilitate pouring. Unlike conventional round packaging, the square form allows the tea powder to naturally collect along the inner corners, enabling more controlled and orderly dispensing.
Team Members
Jiaqi Ding
Image Credits
Jiaqi Ding

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