Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni by Luo Xing and Chen Juhua and Fu Yating

Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 A' Design Award Bronza Mukofoti in Qadoqlash Dizayni Competition Category.

BronzaQadoqlash· 2020

Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni

by Luo Xing and Chen Juhua and Fu Yating

Client: Jinde Design

A' Design Award Bronza Mukofoti Winner in Qadoqlash Category

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Verified Award Winner

Verify Award Status for #97130

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni

Zhengyuanpu Travellers seriyasi — an'anaviy xitoy ichimligi bo'lgan Puer choyi uchun mo'ljallangan portativ qadoqlash dizaynidir. Puer choyi odatda 357 grammli siqilgan pirogʻlar shaklida sotiladi va uni damlashdan oldin choy ignasi bilan ochish kerak bo'ladi. Travellers seriyasi esa kichik miqdordagi qismni o'z ichiga oladi, shuning uchun hech qanday asbob talab qilinmaydi — o'rov qog'ozi shunchaki yirtib ochiladi. Har bir o'rov qog'ozining o'lchami 50x85x3 millimetrni tashkil etib, paxta qog'ozidan tayyorlangan. Bo'rtma bosma, botiq bosma va folga bosish usullari yordamida choy tasviri shakllantirilgan bo'lib, bu mo'ljallangan iste'molchilarning didiga mos keladi. Xavfsizroq materiallar va soddaroq ishlab chiqarish jarayoni tanlab olingan.

The Recognition

About the A' Design Award Bronza Mukofoti

Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Zhengyuanpu Travellers Series Puer choyi qadoqlash dizayni ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.

The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Dimensions & Packaging: 50mmX85mmX3mm
Tags: Portable , Pu'er tea packaging, Debossing，Travellers Series
Production Technology: Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
Design Challenge: The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
Research: The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Inspiration: 1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging
Project Duration: The project finished in Autumn 2019 in Kunming.
Operation Flow: Tear open wrapper.
Team Members: Luo Xing
Chen Juhua
Fu Yating