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Furniture Pavilion S Showroom by Rooi Design and Research
Furniture Pavilion S Showroom by Rooi Design and Research
Furniture Pavilion S Showroom by Rooi Design and Research
Furniture Pavilion S Showroom by Rooi Design and Research
Furniture Pavilion S Showroom by Rooi Design and Research

Rooi Design and Research

Silver Interior Space and Exhibition Design · 2021

Furniture Pavilion S Showroom

by Rooi Design and Research

  • A' Design Award 2021 Silver Winner in Interior Space and Exhibition Design
  • Awarded April 15, 2021
  • CLIENT: Rooi Design and Research
  • Estimated Number of Design Views: 17,029
  • Verification code 276197D596 · Verify this award
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About Furniture Pavilion S Showroom

Furniture Pavilion S is a temporary furniture showroom designed for a trade fair in Shanghai. The pavilion covers 150 square metres and is built from 821 pieces of prefabricated standard size plywood, which allow assembly or disassembly on site within 48 hours. Steel forms the rest of the structure, and the hyperboloid roof is covered with semi-transparent tensile fabric that spreads sunlight evenly. Stacked modular plywood units also serve as display coves. After the exhibition, the pavilion was transformed into 410 sets of tables and chairs for a nearby community.

Press Kit

Unique Properties
Many exhibitors construct temporary showrooms in today's capitalist world, without considering the waste and pollution they usually cause. In response to that, at the Shanghai International Furniture Fair 2019, an outdoor pavilion, specially designed for a furniture exhibitor, was built with the aim of demonstrating how trade shows can be made more eco-friendly by employing the principles of a circular economy.
Dimensions & Packaging
Project type: Furniture showroom
Area: 150 m2
Tags
Side Furniture, furniture pavilion s, Furniture showroom, sustainable design,furniture recycle, ROOI Design and Research, plywood, circular economy
Production Technology
The pavilion consists of 821 pieces of prefabricated market standard size plywood, enabling quick assembly or disassembly on site within 48 hours. Steel is used for the rest of the body and its hyperboloid roof (positive and negative arch-beam steel structure) is covered with semi-transparent tensile fabric for weatherproofing and spread sunlight evenly into the showroom. The whole space doesn't need a column to hold, presenting the showroom in a clean, sleek manner.
Design Challenge
Having limited construction time and keeping costs at a minimum while simultaneously allowing the building to be fully recycled.
Project Duration
Start time: September, 2019
Completion time: September 2019 (furniture showroom), June 2020 (furniture recycle)
Location: Shanghai New International Expo Center, Pudong District, Shanghai
Operation Flow
Pavilion S is not just a furniture showroom, it is a place where one can relax and rest during the exhibition. The facade of the building composed of stacksof modular plywood units that doubles as display coves, blurs the elements of doors, windows and walls, instead it blends the functions together. The transparent facade of the pavilion captures plenty of sunlight, while the 1.22-meter-deep window prevents the sun from shining directly into the showroom.
Research
Furniture Pavilion S was developed as an easily dismantlable and sustainable showroom. After the exhibition, the entire building istransformed into 410 sets of hexagonal tables and rectangle chairs. It isinstalled at Comprehensive Cultural Service Centre in the nearby rural community. The furniture has a playful set up that can be added to and pieced together for communal use, thereby, encouraging local activities. It also employs the principles of a circular economy.
Inspiration
821 pieces of prefabricated market standard-size plywood are used as a primary construction material,enabling rapid assembly or disassembly on-site within 48 hours.The pavilion is composed of stacksof modular plywood units that doubles as display coves, allowing audiences to observe the furniture from various angles. After the exhibition, the entire pavilion will be transformed into 410 sets of furniture designated for nearby community.
Image Credits
Photo: Feng Shao, Ming Chen
Video: ROOI Design and Research

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We create innovative spatial experiences that balance aesthetic excellence with environmental responsibility. Our award-winning team transforms exhibitions, interiors, and commercial spaces through human-scale design and circular economy principles.

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