Gold Interior Space and Exhibition Design · 2025
Xiangcheng Paradise Walk Shopping Mall
by Junwei Shen
- A' Design Award 2025 Gold Winner in Interior Space and Exhibition Design
- Awarded April 15, 2025
- CLIENT: Arizon
- Estimated Number of Design Views: 86,319
- Verification code 5B321E1E72 · Verify this award
About Xiangcheng Paradise Walk Shopping Mall
Xiangcheng Paradise Walk is a shopping mall interior in Suzhou. The total area is 145000 square meters, with six floors above ground and two floors below ground. The design concept, dancing waters in forested streams, joins the elegance of Suzhou classical garden waters with the ecological waters of Xiangcheng. Seven commercial floors are divided into four themed spaces, including Moon Island, a cross level urban natural island on the upper levels. Stone, wood grain, bronze and white aluminum panels are used, and a glass roof brings daylight into the atrium.
This remarkable interior by Shen Junwei exemplifies the contemporary evolution of commercial architecture toward experiential environments that transcend mere functional retail programming. The design engages with parametric and biomorphic architectural movements that emerged in the early twenty-first century, where computational design tools enabled unprecedented formal complexity previously unachievable through traditional methods. The cascading white balconies demonstrate exceptional technical accomplishment, their flowing curves requiring sophisticated structural engineering to achieve such apparent weightlessness while maintaining practical circulation requirements. The chromatic strategy of dominant white surfaces proves particularly effective in maximizing the psychological perception of spaciousness and cleanliness, while allowing retail tenants' signage to provide necessary wayfinding color without competing with architectural expression. The central atrium void functions as a communal gathering space that elevates shopping from transaction to social ritual, echoing the historical role of arcades, bazaars, and market squares as centers of civic life. The organic skylight aperture suggests natural phenomena, perhaps cloud formations or flowing water, introducing biophilic design principles that research suggests enhance visitor wellbeing and dwell time. Linear LED integration along balcony edges demonstrates how contemporary lighting technology can become architectural ornament, replacing traditional decorative moldings with luminous lines that reinforce formal gestures. The work invites contemplation of how commercial architecture might serve broader human needs for beauty, wonder, and spatial generosity within the context of everyday activities.
Press Kit
- Unique Properties
- As the first upgraded mega experiential space under longfor group's commercial evolution,it has established a unique paradise walk with an innovative feature on its upper floors,l5,l6 the first cross level,3000 square meter urban natural island in suzhou,named moon island.this island emphasizes the project's distinctive new social and experiential formats and offerings.
- Dimensions & Packaging
- The total area of this project is 145000 square meters with 6 floors above ground and 2 floors underground a total of 8 floors.
- Tags
- "Longfor xiangcheng paradise walk, Arizon, Junwei shen, Shopping mall, Interior design"
- Production Technology
- The floor of this project is made of stone,wood grain and green plants to create a sense of quality and natural atmosphere.in order to implement the fire protection standard of commercial buildings,the floor stone and wall are made of wood grain,bronze and white aluminum plates to meet this standard requirement.in order to make the indoor space feel like the outdoors,the glass roof is specially set in the atrium to let natural light shine into the room and create a natural atmosphere.
- Design Challenge
- The challenge for the designers was to create a modern,eco fashion shopping center in the classical garden city of suzhou.could we merge the elegant waters of suzhou's classical gardens with the natural waters of xiangcheng,where the project is located,to create a dynamic scene of dancing waters in forested streams,inspired by a commitment to celebrate suzhou's past,present,and future.
- Project Duration
- The project started in April 2021 in shanghai and finished in September 2024 in suzhou
- Operation Flow
- The shopping mall's seven commercial floors are divided into four themed spaces:water runway,moon island,water lane spaceship and for food.
- Research
- Xiangcheng paradise walk elevates the urban quality of life by prioritizing sharing,social interaction,and experiential offerings.by enhancing the integration of key commercial areas,it boosts consumer engagement and vitality,unlocking spending potential and invigorating market activity.this strategy promotes high quality development in regional commerce and increases the asset value of urban projects.
- Inspiration
- Suzhou is often first remembered for its water towns and classical gardens.the design concept for this project,dancing waters in forested streams,harmoniously combines the elegance of suzhou's classical garden waters with the ecological waters of xiangcheng.It flows from calm to lively to exuberant,creating a vibrant scene where past,present,and future come together.the spatial layout,functionality,business formats,and experiences all contribute to creating comfortable,natural social spaces.
- Image Credits
- Image #1:Photographer Arch-Exist,Image #2:Photographer Dirk Weiblen,Image #3:Photographer Dirk Weiblen,Image #4:Photographer Dirk Weiblen,Image #5:Photographer Arch-Exist
Colors of Xiangcheng Paradise Walk Shopping Mall
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Commercial Interior Design for Retail Spaces
We transform retail environments into experiential destinations that drive business success. With expertise in shopping centers, department stores, and commercial complexes, our eco-fashion design approach creates vibrant social spaces that elevate consumer engagement and market vitality.
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