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Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni by Baidu Online Network Technology Beijing

Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni by Baidu Online Network Technology Beijing is a highly esteemed winner of the very prestigious 2023 Ibhaso Lebhronzi le-A' Design Award in Uyilo loBuxhakaxhaka beMobhayili, iiAplikeyishini kunye neSoftwe Competition Category.


IbhronziImobhayili· 2023

Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni

by Baidu Online Network Technology Beijing

Client: Baidu Online Network Technology. Beijing

Ibhaso Lebhronzi le-A' Design Award Winner in Imobhayili Category

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The Design

About Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni

Umbhalo Wencwadi: I-Knowledge Capsule sisicelo selifowuni sokufundisa ngempilo yengqondo. I-Knowledge Capsule ikhetha iividiyo ezimfutshane ezimalunga nemizuzu emithathu ezicacisa imibandela yokucebisa ngezengqondo. Ubuchule bomatshini (Artificial Intelligence) buphawula umxholo, ukanti uphononongo olwenziwa ngabantu luqinisekisa umgangatho. Emva koko, umxholo ucetyiswa kumsebenzisi ngamnye ngokusekelwe kwimbali yakhe yokujonga kunye neprofayile yakhe. Umncedisi onobuntu ukhokela lo msebenzi kwaye wenza amava abe nokuzola. Iifundo ezisenzo-bugcisa (virtual lessons) zivumela abasebenzisi ukuba bafunde baze bathelekise inkqubela phambili kunye nabanye. Injongo kukwenza ulwazi ngempilo yengqondo lube lula kwaye lucace ukuqondwa.

The Recognition

About the Ibhaso Lebhronzi le-A' Design Award

Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Knowledge Capsule Umsebenzi Oyintloko: Isicelo Selifowuni iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
For different psychological problems, Knowledge Capsules selects the relevant mental health content through big data and presents users with 3 minutes short videos, accurately related to the diagnosis and treatment contents of users, based on AI technology. This product makes complex mental health knowledge lively and interesting with, helping users face up to and recognize themselves scientifically.
Tags
AI psychological counseling, Depression, Mental health
Production Technology
Tag content resources: dual form of manual and AI. AI recognizes video content, extracts keyword, classifies relevant content, and then with manual review to ensure high quality content, greatly reducing labor costs.
Intelligent content push: Based on the content type and viewing duration of previous consumption, AI recommends content that similar users are interested in, and adjusts it in real time according to the actual consumption behaviors.
Design Challenge
Comparing psychological counseling knowledge to capsules, this product pushes accurate content to users intelligently and naturally to popularize mental health knowledge and let users pay attention to mental health problems. Anthropomorphic AI diagnosis and treatment assistant helps to narrow the distance with patients to be close. The learning process of virtual class is easy and comfortable. Users can compete with others to learn together while learning.
Research
Based on huge content ecology of Baidu and gathering experts in the psychological and other fields, this product selects 3 minutes short video through big data, which contain psychological counseling content. Users can receive diagnosis content push through AI technology accurately based on their profiles. Knowledge Capsules helps to spread mental health knowledge by making it lively and interesting and helps users make scientific interventions for mental health problems.
Inspiration
According to data released by the World Health Organization, about 1 billion people world wide suffer from mental health problems, yet mental health is one of the most neglected areas of public health. Most people may have psychological problems at different ages, which seriously affect their daily life, study and work. We need more professionals to scientifically intervene the mental and emotional world of patients with mental illness and carry out targeted treatment.
Project Duration
Developed in Beijing in November 2021 and launched on 20 February 2021.
Operation Flow
Capsule anthropomorphic design creates a relaxed and pleasant interactive experience for users with interaction and dialogue with AI diagnosis and treatment assistant;
In the era of information explosion, this product avoids complex information screening process for users with intelligent and precise content push based on their profiles.
The virtual lessons put fun in learning and supports the learning competition with other users, stimulating the learning enthusiasm.
Team Members
Yuan Lu
Xiaoli Ping
Yujie Shi
Xiaowan Li
Yong Zhang
Xin Hu
Lu Han
Shi Ouyang
Xingyu Gu
Hao Li
Jiali Ma
Yuqin Gan

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