Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso ngu-Xi Zhu

Uyilo olubizwa ngokuba yi-Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso olwenziwe ngu-Xi Zhu ngumwini obekekileyo webhaso elinobukhazikhazi le-2023 Ibhaso Lentsimbi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweMeta, iCebo kunye neNkonzo.

IntsimbiInkonzo· 2023

Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso

ngu Xi Zhu

Umwini we-Ibhaso Lentsimbi le-A' Design Award Kudidi Lwe-Inkonzo

82,471

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#150074

Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso

Isicatshulwa Sencwadi: I-Ecommuni Brochure luyilo lwenkonzo olubangela ukuba abatyeleli bomboniso benze iibhrosha ezenzelwe umntu ngamnye. Abatyeleli bakhetha izinto ezibonisiweyo ngexesha lomboniso ngokuchukumisa iimpawu ze-NFC ezibekwe ecaleni kweemveliso. Izinto ezikhethiweyo ziqokelelwa kwibhrosha yedijithali enokuhlelwa kwinkqubo yeselfowuni, kubandakanya utshintsho lwenhlelo, iileyibhile kunye neempawu ezincinci. Isiqwenga sangaphambili senziwa ngokusuka kwindlela yokujonga. Ibhrosha ipapashwa kuphepha kuphela xa umtyeleli emka. Inkunkuma yephepha iyanciphisa yaye idatha eqokelelweyo ixhasa ishishini lemiboniso.

Ukuqatshelwa

Malunga ne-Ibhaso Lentsimbi le-A' Design Award

Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso ngumphumeleli weIbhaso Lentsimbi le-A' Design Award, ukuqatshelwa okuhlonitshwayo okunikwa imiyilo elungileyo eyanelisa iimfuno zobungcali neemveliso ezilindelekileyo kwimveliso ezicwangciswe kakuhle. Abaphumeleleyo beNtsimbi babonisa ubuchule obukhulu, ubuchule obuphezulu, ukuqonda kwengcali namandla okuyila abayili babo. Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso iyathenjwa ukuba ibe yimveliso exatyiswa kakhulu, edunyiswayo nethandwayo esebenzayo neyinto entsha. Lo myilo uphumeleleyo weIbhaso Lentsimbi le-A' Design Award udibanisa iindlela ezilungileyo kakhulu zemboleko kwaye unezimpawu zobuchwephesha ezifanelekileyo ezidityaniswe nolwazi netalente. Ecommuni Brochure Uhlobo Lomsebenzi Oyintloko: Uyilo lweNkonzo yamava Omboniso iyahlonelwa ngenxa yenkcukacha yayo kwaye yacwangciselwa ukunika uphuculo lomgangatho wobomi olunceda ukwenza ihlabathi libe yindawo engcono.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: It is a sustainable service design provides better experience for visitors. In this project, visitors have changed from passive recipients of brochures to active selectors of exhibition contents. you can add your favorite exhibits to the personalized brochure through the simple NFC function and print it when leaving. The project improves the retention of the brochure, avoids the paper waste,and it provides authentic data to promote the virtuous cycle of the exhibition industry ecology.
Imilinganiselo nePakishini: Service workflow design; printer design(430mm317*mm1085mm); NFC Sticker design(40mm*40mm); APP UI/UX design; Brand visual identity design: Logo, brochure, etc..
Iithegi: exhibition industry, brochure, service design, user experience design, interaction design, sustainable, communication
Ubuchwepheshe Bokuvelisa: The NFC information input and acquisition technology used by this product is relatively mature. The inkjet printing technology and inductive binding function required by the printer can also meet the needs of high-quality, efficient and convenient exhibition printing.
Umngeni Woyilo: How to apply this service system to different exhibitions and create uniqueness is the difficulty of this project.
Uphando: Furniture exhibitions often attract many furniture brands and visitors. To pursue the advantage of exposure, the brand often prints excessive promotional materials and distributes them to the visitors, which not only increases the burden in the process of watching the exhibition, but also the visitors couldn’t obtain the truly interesting and useful information from the complex and massive information. Most promotional materials are piled up, forgotten and discarded, resulting in waste. This project aims to improve the personalized experience and alleviate the waste of paper publicity materials.
Inkuthazo: In recent years, exhibitions have produced a lot of waste in face of disorder commercial competition and poor visitors' experience. We hope to take the exhibition brochure as the starting point, optimize the exhibition experience while reducing waste, so that the visitors can focus on the experience of the product itself in the process of browsing, also promoting the sustainability and green development of the exhibition industry.
Ubude Beprojekthi: Launched in Hangzhou, China from January 2023, it is keeping on revising service designs according to feedback from customers’ experiences.
Ukuhamba Komsebenzi: Visitors can view products during the exhibition and add their favorites to their brochures through NFC technology. Personalized editing can be carried out for your own exhibition album, such as layout adjustment, label addition, emoji addition, etc. Meanwhile, personalized cover can be formed through the user's viewing route. When leaving, you can print the electronic brochure into a physical brochure
Amalungu Eqela: Yucheng Yang
Xi Zhu
Yenan He
Yanglin Zhang