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Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo by Mateus Morgan

Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo by Mateus Morgan is a highly esteemed winner of the very prestigious 2023 Ibhaso Lesilivere le-A' Design Award in Uyilo lweGrafiki yeKhompyutha, ukuYila nge-3D, ukuFaka iziKhumba, kunye nokuRenda Competition Category.


IsilivereIgrafiki yeKhompyutha· 2023

Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo

by Mateus Morgan

Client: Morgan Studio

Ibhaso Lesilivere le-A' Design Award Winner in Igrafiki yeKhompyutha Category

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Verified Award Winner

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Colors

The Design

About Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo

Ingcamango yayikukudala umfanekiso ozisa zonke iimpawu zemveliso ngokusebenzisa izinto ezibonakalayo ezifana ne-cushion kunye ne-foam. Ngaloo ndlela ukunika imvakalelo yokuthamba okwakufunwa yimveliso. Impembelelo yayizizixhobo eziqhelekileyo zemihla ngemihla. Izinto ezidadayo zizisa ngeemilo ezithambileyo nezingqukuva imvakalelo yokuthamba kunye nokukhaphukhaphu. Nangona yayiluphawu olulula, umphumo wawucingelwa into eyahlukileyo kwisiqhelo. Owona mceli mngeni mkhulu yayikukuba ngezinto ezimbalwa kunye nokwakheka kwemvakalelo imveliso efunekayo.

The Recognition

About the Ibhaso Lesilivere le-A' Design Award

Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo ngumphumeleli weIbhaso Lesilivere le-A' Design Award, ukuqatshelwa okuhlonitshwayo ngokungaqhelekanga okunikwa imiyilo yomgangatho ophezulu, entle nechukumisayo. Abaphumeleleyo beSilivere ziimveliso ezikhazimlayo kakhulu nezidala kakhulu ezibonisa ubungcali obuphawulekayo, italente nobukrelekrele babayili bazo. Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo iyathenjwa ukuba ibe ngumsebenzi omhle womzekelo, onobungcali obuphawulekayo nezinto ezintsha ezinzulu. Lo myilo uphumeleleyo weIbhaso Lesilivere le-A' Design Award yimveliso ebonakalayo kakhulu, ethandwayo enceda kwaye inyusa imida yobugcisa, inzululwazi, uyilo kunye nobuchwephesha. Jotape 3D Duo Umfanekiso Wobugcisa Obalulekileyo yimveliso enomona omkhulu kuyo evusa iinqwenelo, izisa iimvakalelo ezintle kwaye ivuselela ukumangaliswa nokumangala.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
Dimensions & Packaging
5000 x 5000px 300dpi
Tags
3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
Project Duration
2 months, Franca, Brazil
Team Members
Direction: Mateus Morgan
Concept: Mateus Morgan, Gabriel Longo
Modelling: Mateus Morgan, Carlos Masson
Texturing: Mateus Morgan

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