Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo ngu-Acorde & Co.

Uyilo olubizwa ngokuba yi-Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo olwenziwe ngu-Acorde & Co. ngumwini obekekileyo webhaso elinobukhazikhazi le-2026 Ibhaso Lebhronzi le-A' Design Award Kudidi Lokhuphiswano lwe-Uyilo lweLifo leNkcubeko kunye noShishino lweNkcubeko.

IbhronziIlifa leNkcubeko· 2026

Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo

ngu Acorde & Co.

Umxhasi: Acorde & Co.

Umwini we-Ibhaso Lebhronzi le-A' Design Award Kudidi Lwe-Ilifa leNkcubeko

6,465

Umwini Webhaso Oqinisekisiweyo

Qinisekisa Isimo Sebhaso se-#182560

Tyelela iSayithi Jonga kwi-A' Design Award Uxwebhu Lweendaba Ibheji Yembasa

Imibala

Uyilo

Malunga ne-Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo

Elogio de la Sombra de Buenos Aires ngumboniso owenzelwe indawo ethile kunye nesazisi esibonakalayo esidalelwe iCentro Cultural Borges. Lo mboniso ubonisa imiboniso emincinane elishumi elinesibini yobomi bemihla ngemihla kumbindi wesixeko saseBuenos Aires, ephefumlelwe ngumbongo kaJorge Luis Borges. Iziqwenga zamaphepha zisikiweyo zibekwe ngaphakathi kwiikhapsuli ezisisangqa ezinemingxuma emincinane ezizikhanyisayo zize ziprojekthe izithunzi zazo. Olu faniso luthatha iifestile ezintlanu zeevenkile. Iimpawu zokubhala ngesandla ezivela kuvimba weziko zenziwe zadijithali ukuze zisetyenziswe kwizihloko, kwiileyibhile nakwizinto ezishicilelweyo. Imicrosite esebenzisanayo ifikeleleka ngekhowudi ekwiifestile.

Ukuqatshelwa

Malunga ne-Ibhaso Lebhronzi le-A' Design Award

Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo ngumphumeleli weIbhaso Lebhronzi le-A' Design Award, ukuqatshelwa okuhlonitshwayo kakhulu okunikwa imiyilo ephawulekayo eyahlukaniswa kukuyila, ubukrelekrele nobukrelekrele. Abaphumeleleyo beBhronzi ziimveliso ezinobuchule obukhulu nezidala ngokumangalisayo ezingqina amava aphangaleleyo, ukucinga nokwazi ukuzenzela kwabayili bazo. Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo iyathenjwa ukuba ibe yimpahla exatyiswa kakhulu, edunyiswayo nethandwayo enobungcali obuphawulekayo nezinto ezintsha. Lo myilo uphumeleleyo weIbhaso Lebhronzi le-A' Design Award ubandakanya iindlela ezilungileyo kakhulu kubugcisa, inzululwazi, uyilo kunye nobuchwephesha kwaye ugqwesile ngenxa yokunikela ingqalelo kwiinkcukacha. Elogio de la Sombra de Buenos Aires Uyilo Lomboniso, Isazisi Esibonakalayo iyanelisa iimfuno ngokumangalisayo, ichukumisa iinqwenelo, ikhwebela iimvakalelo kwaye itsala umdla.

Emva Koyilo

Ikhithi Yeendaba

Iziqinisekiso, amalungu eqela kunye neenkcukacha zobugcisa ezinikezelwe ngumyili.

Iimpawu Ezizodwa: The creation of a sensitive and minimalist artwork and design, emphasizing the installation's presence in the space, under the noise and visual pollution conditions typical of the downtown area, and especially the entrance areas to the Galerias Pacifico shopping center, where the Centro Cultural Borges is located.
Imilinganiselo nePakishini: 1. Layout of the art installation in five shop windows in a public space.
a. Implementation of institutional identity elements.
b. Implementation of the identity developed for the exhibition.
c. Monitoring and control during the installation of the artwork.

2. Communication.
a. Pre-opening.
i. Invitations and digital content for social media.
ii. Posters and brochures for the cultural center's programming.
iii. Promotional stationery.

b. Opening and promotion.
i. Flyers and digital content for social media.
ii. Interactive microsite linked to the shop windows.
Iithegi: Cultural Heritage, Culture, World Literature, Jorge Luis Borges, Buenos Aires, Artistic Space, Artwork, Exhibition, Identity, Design
Ubuchwepheshe Bokuvelisa: These scenes are made from paper cutouts inside micro-perforated cylindrical capsules which illuminates them by projecting their shadows.

The project included graphic production and the preparation of original artwork, the creation of layouts, maps, and assembly diagrams, and the installation of graphic works for application by the various teams.
It also involved the reinterpretation, digitization, and implementation of calligraphic symbols obtained from the institutional archive for the composition of labels, titles, curatorial texts, and promotional materials for the exhibition. Finally, it included the design and layout of promotional materials and public and institutional outreach materials for the exhibition.
Umngeni Woyilo: The main challenge was to carefully consider the visual attributes in relation to the work and imagery of Jorge Luis Borges, and more specifically, his poetry connected to the city.
Uphando: In the context of the Centro Cultural Borges new season during the first quarter of 2024, the site-specific exhibition "Elogio de la Sombra de Buenos Aires" was programmed in the historic center of Buenos Aires. The exhibition consists of twelve miniature models of typical scenes and daily life in downtown Buenos Aires.

The initial stage of the project involved research into the cultural center's heritage collection, which includes numerous documents and manuscripts by the author. Based on these, a digitization process was developed for his personal handwriting, as well as for various stationery items and historical documents.

Furthermore, to create the required series of architectural pieces, measurements and spatial details of the facilities were surveyed. These facilities share space with the Galerias Pacifico shopping center, including the large glass-fronted galleries facing the street at the intersection of San Martin and Viamonte streets. It is also significant that the landscape in which these galleries are situated during peak hours is filled with heavy traffic and activity, constituting the typical metropolitan and cosmopolitan scene characteristic of one of the city's busiest tourist areas.
Inkuthazo: The exhibition is a catalog of everyday scenes, similar to those described by Jorge Luis Borges in the poem "Buenos Aires" (Elogio de la Sombra, Emece, 1969). These aspects, along with others such as the author's manuscripts and the downtown Buenos Aires scene, influenced the formal and conceptual decisions of the graphic system.
Ubude Beprojekthi: The project was carried out in Ciudad Autonoma de Buenos Aires between January and April 2024 and was exhibited at the Centro Cultural Borges until June 2024.
Ukuhamba Komsebenzi: The project focuses on the windows of the Centro Cultural Borges, where the installation is located. It aims to capture the attention of passersby in downtown Buenos Aires, visually narrating a poem by Jorge Luis Borges through the contrast with the city. The installation is complemented by an interactive microsite, accessible via QR code integrated into the windows. On this site, visitors can learn about the project and create their own interpretations of the Buenos Aires landscape, much like Borges in his eponymous poem.
For the physical component, a series of institutional and promotional materials (including invitations, posters, and fanzines) and specific furniture were developed, all sharing the same spirit and visual key.
Iipathenti: Copyrights belong to Acorde & Co., 2026
Amalungu Eqela: Acorde & Co.
Amagunya Emifanekiso: Image #1: Creator Acorde & Co., Elogio: essence, 2024.
Image #2: Creator Acorde & Co., Elogio: location, 2024.
Image #3: Creator Acorde & Co., Elogio: details, 2024.
Image #4: Creator Acorde & Co., Elogio: visitors, 2024.
Image #5: Creator Acorde & Co., Elogio: craftsmanship, 2024.