Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג by Jian Sun

Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג by Jian Sun is a highly esteemed winner of the very prestigious 2023 A' Design Award אין בראָנדז in פּאַקונג דיזײַן Competition Category.

בראָנדזפּאַקונג· 2023

Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג

by Jian Sun

Client: Sun Design

A' Design Award אין בראָנדז Winner in פּאַקונג Category

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Colors

The Design

About Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג

קארעע 195 גרייפּפרוט ביסקויט פּאַקקאַגינג פּלאַן ניצט די בילד פון אַ קליין מיידל סווינגינג אונטער אַ גרייפּפרוט בוים צו מאַכן אַ רעטראָ געפיל און דערמאָנען קאַסטאַמערז פון די סאָרט געשיכטע. דער פּלאַן אַדוואַקאַץ אַז ביסקאַץ זענען פֿאַר פאַרשידענע מענטשן, אַזוי דער פּעקל געמאכט פון ריסייקלאַבאַל מאַטעריאַלס ינקאָרפּערייץ קולטור, דערפאַרונג און קאָנטעקסט צו דערציילן אַ יינציק געשיכטע און צו שאַפֿן אַ עמאָציאָנעל קשר און אפקלאנג מיט די קאַסטאַמערז.

The Recognition

About the A' Design Award אין בראָנדז

Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג איז אַ געווינער פֿון דעם A' Design Award אין בראָנדז, אַן העכסט פּרעסטיזשע אָנערקענונג וואָס ווערט געגעבן צו אויסגעצייכנטע דיזײַנס וואָס שטעכן אַרויס מיט קרעאַטיוויטעט, דערפֿינדונג און קלוגשאַפֿט. בראָנדז-געווינער זענען זייער בקיאותדיקע און אויפֿפֿאַלנדיק קרעאַטיווע אַרטיפֿאַקטן וואָס באַשטעטיקן די ברייטע דערפֿאַרונג, פֿאַנטאַזיע און דערפֿינדונג-קראַפֿט פֿון זייערע דיזײַנערס. פֿון Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג ווערט דערוואַרט אַז עס איז אַ הויך געשעצטע, באַוווּנדערטע און ליבע זאַך וואָס איז אויפֿפֿאַלנדיק פּראָפֿעסיאָנעל און אינאָוואַטיוו. דער דאָזיקער געווינענדיקער דיזײַן פֿון A' Design Award אין בראָנדז פֿאַראײניקט די בעסטע פּראַקטיקן אין קונסט, וויסנשאַפֿט, דיזײַן און טעכנאָלאָגיע, און איז אויסגעצייכנט פֿאַר זײַן אויפֿמערקזאַמקייט צו דעטאַלן. Korea 195 Grapefruit Biscuit סנאַקס פּאַקקאַגינג באַפֿרידיקט באַדערפֿענישן פּראַכטפֿול, רירט אָן תּאוות, פֿאַרכּישופֿט געפֿילן און רופֿט נײַגעריקייט.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Korean pomelo can not be directly used for practical purposes, but only for deep processing. Because it has good economic value. A large amount of vitamin C and various trace elements are beneficial to human health. The design concept of packaging is environmental protection. This package reflects the traditional culture of South Korea. A little girl sat on the swing under the pomelo tree, with a sweet smile on her face.
Dimensions & Packaging: W140 × H210 × The portrait of D40 little girl swaying under the pomelo tree is vividly illustrated with happy expression. The designer realized that pomelo biscuits are suitable for different people. Each design is embedded with the culture, experience and background of Happy Grapefruit, and tells a unique story. It helps to establish emotional connection and resonance with customers. The inner box is ingeniously designed as a real small box of grapefruit biscuits, and the illustrations are specially placed in the grooves of grapefruit and grapefruit to encourage open imagination.
Tags: #Korea 195 Grapefruit Biscuit Packaging ，#packagedesign，#brandingdesign，#logodesign，
Production Technology: 195 Grapefruit biscuits are made of environment-friendly paper. Packaging not only uses environment-friendly and recyclable materials, but also resonates with consumers at the same frequency, profoundly affecting and influencing consumers' environment-friendly, sustainable development, environment-friendly lifestyle and consumption mode. Establish a good image of focusing on the environment in the market. Through the application of environmental protection packaging, we can not only protect the environment, but also prevent human diseases.
Design Challenge: The main challenge to create Korean 195 grapefruit biscuit packaging is to create such unique, simple and environment-friendly things, which will make Korean 195 grapefruit biscuit and biscuit market pay attention to natural health. These materials must be absolutely environment-friendly, and be used in white craft, natural paper and sculpture with simple precision. At the same time, they should be any purchaser of the taste of this most common product and a meaningful experience for environmental protection. The challenge of integrating art, environmental protection, craft and design into one creation.
Research: The merchants began to make articles on the packing boxes crazily. Now we limit excessive packaging, and the price will naturally fall. More importantly, environment-friendly packaging is conducive to protecting the natural environment and avoiding damage to the environment caused by waste. Some chemical components contained in packaging materials may have a certain impact on the surrounding environment. Environmental protection packaging and strict control of packaging materials can avoid adverse effects of waste on the environment.
Inspiration: The bread of "195 Grapefruit Biscuit" is made of natural yeast. For those who worry about their health, they can eat at ease. The design also includes a picture of a little girl swinging under a grapefruit tree, which is both cheerful and romantic in Korea. It creates a retro style. Each design incorporates the culture, experience and background of Happy Grapefruit, which reminds customers of the long history of this grapefruit brand.
Project Duration: November 30, 2021 Korea
Operation Flow: 195 The pomelo biscuit is hollowed out with pomelo. It has the character of a little girl swinging under the pomelo tree, which is both happy and romantic in Korea. Packaging innovation looks like a small innovation, but it actually has a profound impact on customer value, industry development and sustainable development.
Patents: Copyright Sun Design
Team Members: Sun Jian
Image Credits: Sun Jian (Picture Picture) (Product Picture)