Ecodeli סיליקאָן מאָלצײַט טאַש by Asta Lok is a highly esteemed winner of the very prestigious 2025 A' Design Award אין אײַזן in באַקוואַרג, טישגעשיר, טרינקגעשיר און קאָכגעשיר דיזײַן Competition Category.
אײַזןקיכגעשיר· 2025
Ecodeli סיליקאָן מאָלצײַט טאַש
by Asta Lok
Client: Palette Code
A' Design Award אין אײַזן Winner in קיכגעשיר Category
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The Design
About Ecodeli סיליקאָן מאָלצײַט טאַש
Ecodeli מאָלצײַט טאַש, אַ פּאַטענטירטע, אוניווערסעלע לייזונג וואָס פֿאַרוואַנדלט עסן צוגרייטונג, טראָגן, קאָנסומפּציע און רייניקונג בעת פּריאָריטעט אויף נאַכהאַלטיקייט. די ברייטע עפֿענונג זיכערט מיעלאָזע מאָלצײַט צוגרייטונג און גרינג רייניקונג, בעת לאַנג-לעבעדיקע סיליקאָן און רעציקלירטע ABS האַלט אויס הייסע און קאַלטע טעמפּעראַטורן, אידעאַל פֿאַר פֿריזער אָדער מיקראָוועלע. דער כידושדיקער 3-אין-1 האַנדי קליפּ פֿונקציאָנירט ווי אַ באַקוועמע האַנטגריף, אַ זיכערע פֿאַרמאַכונג קליפּ, און אַן איינשטעלבאַרער שטענדער פֿאַר צוקוקן ווידעאָס אויף צוויי ווינקלען בעת עסן. פֿאַראַן אין פֿאַרשיידענע קאָלירן, דער מאָלצײַט טאַש האַרמאָניזירט פֿונקציאָנאַליטעט מיט צייַטגענעסישן דיזיין.
The Recognition
About the A' Design Award אין אײַזן
Ecodeli סיליקאָן מאָלצײַט טאַש איז אַ געווינער פֿון דעם A' Design Award אין אײַזן, אַן פּרעסטיזשע אָנערקענונג וואָס ווערט געגעבן צו גוטע דיזײַנס וואָס טרעפֿן די פּראָפֿעסיאָנעלע און ינדוסטריעלע פֿאָדערונגען וואָס מען דערוואַרט פֿון גוט-דיזײַנטע באַשאַפֿונגען. אײַזן-געווינער ווײַזן גרויסע בקיאות, הויכע ספּעציאַליזאַציע, מומחה-פֿאַרשטאַנד און קרעאַטיווע פֿעיִקייט פֿון זייערע שאַפֿער. פֿון Ecodeli סיליקאָן מאָלצײַט טאַש ווערט דערוואַרט אַז עס איז אַ הויך געשעצטע, באַוווּנדערטע און ליבע באַשאַפֿונג וואָס איז פּראַקטיש און אינאָוואַטיוו. דער דאָזיקער געווינענדיקער דיזײַן פֿון A' Design Award אין אײַזן פֿאַראײניקט די בעסטע פּראַקטיקן פֿון דער ענף און האָט בקיאותדיקע טעכנישע אייגנשאַפֿטן פֿאַרבונדן מיט וויסן און טאַלאַנט. Ecodeli סיליקאָן מאָלצײַט טאַש ווערט געערט פֿאַר זײַן גרינטלעכקייט און איז דיזײַנט צו פּראָווידן פֿאַרבעסערונגען פֿון לעבנס-קוואַליטעט וואָס העלפֿן מאַכן די וועלט צו אַ בעסערן אָרט.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A patented, versatile solution enhancing food preparation, carrying, consumption, and cleaning while being eco-friendly. Its wide opening allows for easy food prep and consumption and is simple to clean. Made from durable silicone and recycled ABS, it withstands hot and cold temperatures, suitable for freezers and microwaves. The 3-in-1 HandyClip acts as a handle, secure seal, and mobile stand for watching entertainment. With specially designed fold lines and a mask carrier, it flattens for easy storage in pocket or bag tidy and clean.
- Dimensions & Packaging
- L195mm x W102mm x H135mm, Capacity: 1000ml
- Dishwasher safe
- Microwavable
- Withstand hot & cold
- Food grade - Tags
- Food bag, Lunch bag, Eco-friendly product, Reusable food bag, Silicone food bag
- Production Technology
- Crafted from durable silicone and recycled ABS, the focus on sustainability reduces reliance on disposable containers, aligning with the growing consumer demand for environmentally responsible products. We have make the 3-in-1 HandyClip able to withstand 1kg or 1000ml weight by adjusting the clip angle and strength of springs on the clip to make it safe & secure for transporting. The clip can be use with other silicone food bag on the market apart from our original Meal Purse
- Design Challenge
- One significant challenge in developing the EcoDeli Meal Purse was creating the 3-in-1 HandyClip as a mobile stand. We aimed to balance functionality and stability for hands-free viewing at adjustable angles (35 and 45 degrees). Material selection was crucial; we used recycled ABS for strength and silicone for grip. User testing revealed the need for a secure mechanism, leading to a snap-fit design. This iterative process ensured that the HandyClip integrated seamlessly with the meal purse, enhancing user experience while prioritizing sustainability.
- Research
- This design research employs a mixed-methods approach to explore the EcoDeli Meal Purse's impact on sustainable food consumption. The objective is to understand how this product meets contemporary needs while promoting eco-friendly practices. We utilized surveys and user interviews for data collection, employing tools like usability testing and design workshops. Participants included diverse consumers who regularly engage in on-the-go eating. Results indicated high satisfaction with the product's functionality and sustainability. Insights reveal a growing demand for multifunctional, eco-conscious solutions, influencing business strategies and societal attitudes towards waste reduction. This research highlights the essential role of thoughtful design in fostering sustainable consumer behavior.
- Inspiration
- The EcoDeli Meal Purse was created to address the demands of contemporary living, where consumers seek products that simplify their busy, on-the-go lifestyles. Focused on sustainability, it reduces reliance on disposable containers, aligning with the demand for eco-friendly products. The 3-in-1 HandyClip enhances the consuming experience while address the normal practice of people - enjoying hands-free video watching while eating. It is designed to transform traditional food containers into fashionable accessories, merging practicality with aesthetics.
- Project Duration
- The project start in Feb 2023 and finished in Feb 2024 in Hong Kong
- Operation Flow
- EcoDeli Meal Purse, the patented design is a versatile solution designed to enhance the entire food preparation, carrying, consumption and cleaning experience while being environmentally conscious.
How to use-
For pack & go:
1. You may fill the food into the meal purse through the big opening
2. Fold the meal purse and press the sealing edge firmly, hook up the secure rings on both side of the meal purse
3. Clip on the 3-in-1 HandyClip
4. Ready to go and carry the Meal Purse like a little fashion purse around with you.
For Consume:
1. Remove the 3-in-1 HandyClip
2. Release the secure rings and Unfold the meal purse
3. Fold down the meal purse
4. Turn the 3-in-1 HandyClip into a mobile stand, it could be used in two angles 45 degree & 35 degree as you need.
5. Enjoy your food with entertainment hand-free. - Team Members
- Asta Lok
- Image Credits
- All Images: Photographer Studio 735
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