VB Home Oniru Itaja by Martin Chow is a highly esteemed winner of the very prestigious 2021 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Àyà Inú Ilé àti Ibi Àfihàn Competition Category.
IdẹInú Ilé· 2021
VB Home Oniru Itaja
by Martin Chow
Client: Hot Koncepts Design Ltd.
Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Inú Ilé Category
Verified Award Winner
Verify Award Status for #115893The Design
About VB Home Oniru Itaja
O jẹ ile itaja akọkọ fun Villeroy ati awọn iṣẹ ile Boch (Ile VB) ni Ilu China. Ile itaja naa wa ni agbegbe ti a tunṣe, ti o jẹ ile-iṣẹ iṣaaju. Apẹrẹ dabaa akori naa “Ile didùn Ile” si awọn inu ilohunsoke ti o da lori ohun elo ti awọn ọja VB ati igbesi aye Yuroopu. Apẹrẹ lo akoko pupọ lori agbọye itan-akọọlẹ ati awọn oriṣiriṣi awọn ọja VB. Lẹhin ijiroro pẹlu alabara, nikẹhin gbogbo gba koko-ọrọ naa “ile didùn Ile” fun apẹrẹ inu.
The Recognition
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
VB Home Oniru Itaja jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé VB Home Oniru Itaja yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. VB Home Oniru Itaja ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It is the first shop for Villeroy & Boch home servies (VB Home) in China. The shop ia located in renovation area, it was a factory before. Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle.
- Dimensions & Packaging
- The shop is around 1000 square meter.
- Tags
- #shop, # VBhome, #Villeroy&Boch, #Homesweethome, #interior, #hotkoncepts, #martinchow
- Production Technology
- Wall paper, paint finish, tiles and stone are the main materials applied in the shop.This
- Design Challenge
- The hardest part of the design must be the limited construction budget, especially in very special year 2020. Lucky we have excellent products, so the main job for designer is highlight the products with theme "home".
- Research
- As it is the first shop for VB home, so designer must clearly understand history and product characters of Villeroy & Boch. It is famous German brand which started form 1748. Therefore designer really hope to bring German touch in the shop, in terms of lifestyle, taste and even smell.
- Inspiration
- Designer proposed the them "Home sweet home" to the interiors based on the application of VB products and European lifestyle. Therefore entry is very imporatant as it is the frist impression. Designer proposed lots of plant but no single product image to enhance the home theme. After entering the shop, the first thing we see is the home setting such as open kitchen, dinning and living areas with all VB products. Customers would feel relax to stay and select products in the shop.
- Project Duration
- The project started in April 2020 and finished in October 2020 in Shnaghai, China.
- Operation Flow
- This is the first shop for Villeroy & Boch home series (VB home) in China. Designer spend much time on understanding the history and different types of VB products. After the discussion with the client, finally all agreed the them "Home sweet home" for the interior design. Designer also hope to bring European lifestyle to all customers through the interior setting, use of open ceiling and even smell of the shop.
- Patents
- Copyright belongs to Hot Koncepts Design Limited.
- Team Members
- Martin Chow,
Yu Wen Xian,
Fang Ying - Image Credits
- Photographer Kimi Guan.
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