Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate by Mutian Yu is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Irin A' Design Award in Àpẹẹrẹ Oúnjẹ, Ohun Mímu àti Ọnà Oúnjẹ Competition Category.
IrinỌnà Oúnjẹ· 2022
Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate
by Mutian Yu
Client: Savannah College of Art and Design
Àmì-ẹ̀yẹ Irin A' Design Award Winner in Ọnà Oúnjẹ Category
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The Design
About Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate
Àpótí Ìṣúra Chocolate jẹ́ àkópọ̀ chocolate tí a kó sínú àpótí tí a ṣe ní àpẹẹrẹ àpótí ìṣúra. Àpótí náà ní chocolate márùn-ún tó yàtọ̀ síra, papọ̀ pẹ̀lú eso (nuts), cranberries gbígbẹ, kúkì, jelly beans àti popping candy. Ọ̀kọ̀ọ̀kan chocolate náà pẹ̀lú jẹ́ àpẹẹrẹ àpótí ìṣúra kékeré, nítorí náà, ṣíṣí ọ̀kan á fi ohun ìdáni tó yàtọ̀ hàn. Àpótí náà ní ìwọ̀n 331.5 by 71.5 by 58 millimeters, a sì ṣe é pẹ̀lú ọ̀nà iṣẹ́ àpótí ẹ̀bùn gíga tí ó fi ìṣe àwo (plate making), ìtẹ̀wé lórí bébà ìdì, ìtọ́jú ojú-ilẹ̀ àti ìdìmọ́lẹ̀ (mounting) kún. Ète rẹ̀ ni láti ṣe ayẹyẹ àwọn àsìkò ìdùnnú kékeré.
The Recognition
About the Àmì-ẹ̀yẹ Irin A' Design Award
Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate jẹ́ olùborí Àmì-ẹ̀yẹ Irin A' Design Award, ìdánimọ̀ olókìkí tí a fún àwọn àwòṣe tó dára tí wọ́n pàdé àwọn ohun tí iṣẹ́ àti ilé-iṣẹ́ nílò tí a retí láti ọ̀dọ̀ àwọn ẹ̀dá tí a ṣàwòṣe dáradára. Àwọn olùborí Irin ń fi ìjáfáfá ńlá, ìmọ̀ pàtó gíga, òye ògbóǹtarìgì àti agbára ìṣẹ̀dá àwọn olùṣẹ̀dá wọn hàn. A retí pé Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate yóò jẹ́ ẹ̀dá tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó wúlò tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Irin A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ ilé-iṣẹ́ jọ, ó sì ní àwọn ànímọ́ ìmọ̀-ẹ̀rọ tó péye tí a so mọ́ ìmọ̀ ṣíṣe àti ẹ̀bùn. A bọ̀wọ̀ fún Treasure Box Chocolate Àpótí Ìṣúra fún Chocolate nítorí ìfọ̀kànbalẹ̀ rẹ̀, a sì ṣàwòṣe rẹ̀ láti pèsè ìmúdára ìgbésí ayé tó ń ran ayé lọ́wọ́ láti di ibi tó dára jù.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next!
- Dimensions & Packaging
- 331.5mm*71.5mm*58mm
- Tags
- Snacks, Interaction, Fun
- Production Technology
- High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting.
- Design Challenge
- The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one.
- Research
- Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks.
- Inspiration
- By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure.
- Project Duration
- The project started in September 2019 and finished in November 2019 in Savannah, the United States.
- Operation Flow
- Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures.
- Image Credits
- Image #1: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #2: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #3: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #4: Creator Mutian Yu, Treasure box chocolate, 2021.
Image #5: Creator Mutian Yu, Treasure box chocolate, 2021.
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