PortalDA iOSapp Ohun Elo Alagbeka Ọjà by Liubov Maximenkova

PortalDA iOSapp Ohun Elo Alagbeka Ọjà by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 Àmì-ẹ̀yẹ Idẹ A' Design Award in Àpẹẹrẹ Ìmọ̀-ẹ̀rọ Alágbèéká, Ohun-èlò Fóònù àti Sọ́fítíwéà Competition Category.

IdẹAlágbèéká· 2022

PortalDA iOSapp Ohun Elo Alagbeka Ọjà

by Liubov Maximenkova

Àmì-ẹ̀yẹ Idẹ A' Design Award Winner in Alágbèéká Category

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Colors

The Design

About PortalDA iOSapp Ohun Elo Alagbeka Ọjà

Portal DA jẹ́ ohun èlò alágbèká tí ń ṣiṣẹ́ gẹ́gẹ́ bí ọjà fún àwọn ohun ìní iṣẹ́ àgbà. Àwọn ibi ìtajà, àwọn ilé ìkówèsí, àwọn ilé iṣẹ́ àti ohun èlò pàtàkì wà lára àwọn ohun ìní tí a ń ta. Àwọn onírà lè ṣàwárí nínú ìtòlẹ́sẹẹsẹ pàtàkì fún àwọn ohun ìní iṣẹ́, ní lílo ọ̀pọ̀lọpọ̀ ìdíwọ̀n àti wíwá ọ̀rọ̀ kíkún. Àlàyé kíkún ni a ń fihàn fún ẹ̀ka ohun ìní kọ̀ọ̀kan, kí àwọn olùdókòwò lè ṣàyẹ̀wò ìfilọ́lẹ̀ kí wọ́n sì gbé ìpinnu kánkán. Àwọn iṣẹ́ tí ó jọra pẹ̀lú lè ṣe àṣẹ. Ọ̀nà ìbánisọ̀rọ̀ náà tẹ̀lé àwọn ìlànà pátákò tí a ti fi ìdí rẹ̀ múlẹ̀, a sì ti mú un bá àwọn fóònù alágbèká àti tábìlẹ́ẹ̀tì tí ó wọ́pọ̀ mu.

The Recognition

About the Àmì-ẹ̀yẹ Idẹ A' Design Award

PortalDA iOSapp Ohun Elo Alagbeka Ọjà jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé PortalDA iOSapp Ohun Elo Alagbeka Ọjà yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. PortalDA iOSapp Ohun Elo Alagbeka Ọjà ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
Dimensions & Packaging: The applications are adapted to all popular smartphones and tablets on iOS and Android
Tags: portal, distressed assets, real estate
Production Technology: The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
Design Challenge: It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
Research: The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
Inspiration: Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
Project Duration: The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
Operation Flow: Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
Team Members: Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov