Idẹ Ẹ̀kọ́ · 2023
Gaenyeomsuda Iwe eko
- Àmì-ẹ̀yẹ Idẹ A' Design Award 2023 in Ẹ̀kọ́
- CLIENT: Mirae-N
- Estimated Number of Design Views: 29,876
- Verification code 88109B1786 · Verify this award
Colors
About Gaenyeomsuda Iwe eko
Gaenyeomsuda jẹ́ ìwé ẹ̀kọ́ mathimátíìkì tí a ṣe fún àwọn akẹ́kọ̀ọ́ tó jẹ́ ọ̀dọ́langba. Orúkọ náà jẹ́ ìkékúrú ti gbolohun kan tí ó túmọ̀ sí pé àwọn èrò-ìmọ̀ ni ohun gbogbo nínú mathimátíìkì. Àmì àpèjúwe náà ń lo àwòrán bọ́ọ̀lù ọ̀rọ̀-sísọ àti ọ̀nà kíkọ ọwọ́, tí ó ń fi hàn ìkékúrú àti ìtọ́jú ẹ̀dá kọ̀ọ̀kan tí a máa ń rí nínú àṣà àwọn ọ̀dọ́. Ète náà ni láti mú kí ìkẹ́kọ̀ọ́ mathimátíìkì dàbí ìjíròrò pẹ̀lú ọ̀rẹ́, kí àwọn akẹ́kọ̀ọ́ lè ṣí ìwé náà láìní ìdààmú ọkàn. Ìwé náà ní ìwọ̀n 210 sí 260 mílíméètà. Gbogbo ojú-ìwé rẹ̀ ni a ti fi fíìmù aláìní-dán ṣe, àti pé àmì àpèjúwe àti àwọn àwòrán ni a fi epoxy tí ó hàn kọ̀ọ̀kan bò.
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Gaenyeomsuda Iwe eko jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Gaenyeomsuda Iwe eko yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Gaenyeomsuda Iwe eko ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Press Kit
- Unique Properties
- GAENYEOMSUDA was made with the purpose to provide easy access to the students. The brand name GAENYEOMSUDA is an abbreviation that comes from the sentence 'concept is everything in math' and it contains its identity as well. Abbreviation and customizing, which represent the teen’s culture, were reflected in the logo to intuitively express the brand concept which is to show that tough math concepts can be studied with joy just like having a chat with a friend.
- Dimensions & Packaging
- 210mm x 260mm
The whole page was matte laminated and the logo and the pictures were coated with epoxy - Tags
- Textbook,Education,Print,Design,Branding
- Production Technology
- The brand concept, which is to encourage studying math with joy as if chatting with a friend, was expressed in the form of a speech balloon. The hand-drawn looking logo design and the illustration interest the students. People who have experience scribbling on the cover of textbooks being tired of studying must know what this is showing.
Happy memories will make it easier to start studying - Design Challenge
- Studying is difficult to most people including math. Various ways to solve this problem are being researched but no solution’s been found to be satisfying. Many ways were thought of to provide easier start to studying and using foil printing (black foil) was one of the things that could interest the users. However, there was a risk of error when massively produced, therefore, transparent epoxy was used for both the logo and the pictures to solve the problem
- Research
- Math is hard and boring to most of the students and there is even an expression that says SUPOJA which means ‘people who have given up on math’. However, there is an easy way to start studying math. This project was started with the purpose of making students open the book without feeling uneasiness towards math like the famous Aristotle’s saying ‘well begun is half done’. This will help students who might have been afraid of math start studying math
- Inspiration
- Inspiration was sought after the teens’ culture who are the main targets of the book. They enjoy communicating with their own language in their own world. Prime examples would be customizing and abbreviation. One’s own diary is written without any templates but rather done with the flow of his/her own thoughts with the collection of the things he/she likes. -Customizing.
Communicate in their own language. - Abbreviation.
Speech balloon was selected as the motif inspired by the above. - Project Duration
- The project was from August 2022 to November 2022 and it went on sale from December 2022
- Operation Flow
- Various applications utilizing the brand such as daily appliances, stationaries, etc. are introduced to create friendly vibe around math as it is used naturally on a daily basis. As the brand becomes more familiarized, math won’t be hated so much at least.
