Idẹ Iṣẹ́ Ọnà Dídára · 2025
Cheers To Macau Iṣẹ́ Pàtàkì: Àpẹẹrẹ Ìfẹ̀sẹ̀ Àṣà Tó Rọrùn
- Àmì-ẹ̀yẹ Idẹ A' Design Award 2025 in Iṣẹ́ Ọnà Dídára
- CLIENT: Unversity of Macau Centre for Arts and Design
- Estimated Number of Design Views: 37,420
- Verification code 7862E4E1B9 · Verify this award
Colors
About Cheers To Macau Iṣẹ́ Pàtàkì: Àpẹẹrẹ Ìfẹ̀sẹ̀ Àṣà Tó Rọrùn
Ọ̀rọ̀ Inú Ìwé: Cheers to Macau ṣàfihàn ojúran èrò tó jinlẹ̀ nípasẹ̀ yíyí àwọn àpótí ọtí bíà aluminiomu padà sí ohun àmọ̀-pòtìrì tó rúnrún, èyí tó ń ṣàpẹẹrẹ ìdàpọ̀ àṣà àrà ọ̀tọ̀ ti Macau pẹ̀lú ìmọ̀ tuntun nípa àwọn ìṣòro àyíká. Àpẹẹrẹ náà ní àwọn àmì bíi Ahoro Ṣọ́ọ̀ṣì St. Paul, àwọn àpẹẹrẹ tààlì ará Portugal, ọ̀rọ̀ èdè méjì ní Ṣáínà àti Gẹ̀ẹ́sì, àti àwọn ìfọ́n wúrà tí a fi kíkọ̀ ọwọ́ Ṣáínà tó ní ìfihàn dáradára gbé yọ̀ lórí ọ̀rọ̀ ìtàkùn lotus. Ìṣẹ̀dá ọnà yìí ṣàpapọ̀ ẹwà ìbílẹ̀ ti Ṣáínà pẹ̀lú àwọn ìṣe alágbára ti Abstract Expressionism.
About the Àmì-ẹ̀yẹ Idẹ A' Design Award
Cheers To Macau Iṣẹ́ Pàtàkì: Àpẹẹrẹ Ìfẹ̀sẹ̀ Àṣà Tó Rọrùn jẹ́ olùborí Àmì-ẹ̀yẹ Idẹ A' Design Award, ìdánimọ̀ olókìkí gan-an tí a fún àwọn àwòṣe tó tayọ tí wọ́n yàtọ̀ nípasẹ̀ ìṣẹ̀dá, àrékérekè àti ọgbọ́n inú. Àwọn olùborí Idẹ jẹ́ àwọn ohun èlò tó ní ìjáfáfá gan-an tí wọ́n sì ní ìṣẹ̀dá tó yani lẹ́nu tí wọ́n ń ṣe ẹ̀rí ìrírí gbígbòòrò, ìrònú àti ọgbọ́n àwọn olùṣàwòṣe wọn. A retí pé Cheers To Macau Iṣẹ́ Pàtàkì: Àpẹẹrẹ Ìfẹ̀sẹ̀ Àṣà Tó Rọrùn yóò jẹ́ ohun tí a kà sí gidigidi, tí a gbóríyìn fún tí a sì nífẹ̀ẹ́, tó jẹ́ ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun. Àwòṣe tó borí Àmì-ẹ̀yẹ Idẹ A' Design Award yìí ń kó àwọn ọ̀nà tó dára jùlọ nínú iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ jọ, ó sì tayọ nítorí àfiyèsí rẹ̀ sí àwọn àlàyé kékeré. Cheers To Macau Iṣẹ́ Pàtàkì: Àpẹẹrẹ Ìfẹ̀sẹ̀ Àṣà Tó Rọrùn ń tẹ́ àwọn ohun tí a nílò lọ́rùn lọ́nà àgbàyanu, ó ń fọwọ́ kan àwọn ìfẹ́ inú, ó ń gbà ọkàn ó sì ń fa ìfẹ́ láti mọ̀ mọ́ra.
Press Kit
- Unique Properties
- "Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
- Dimensions & Packaging
- The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
- Tags
- Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
- Production Technology
- This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
- Design Challenge
- Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
- Research
- The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
- Inspiration
- The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
- Project Duration
- This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
- Operation Flow
- This project could also be displayed as installation or framed within an acrylic box frame.
- Patents
- Copyrights belong to Lampo Leong, 2024.
- Image Credits
- Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024
