Taneya Club Harie Ilé Ìtajà Ọjà by Uds Ltd. is a highly esteemed winner of the very prestigious 2026 Àmì-ẹ̀yẹ Fàdákà A' Design Award in Àpẹẹrẹ Àyà Inú Ilé àti Ibi Àfihàn Competition Category.
FàdákàInú Ilé· 2026
Taneya Club Harie Ilé Ìtajà Ọjà
by Uds Ltd.
Client: UDS Ltd.
Àmì-ẹ̀yẹ Fàdákà A' Design Award Winner in Inú Ilé Category
- 20,397
- Verified Award Winner
- Verify Award Status for #174322
The Design
About Taneya Club Harie Ilé Ìtajà Ọjà
Taneya Club Harie jẹ́ ilé ìtajà ọjà kan tí ó wà nínú ilé ìtajà ńlá kan ní Kusatsu, Shiga, Japan. Ilé ìtajà náà kó àwọn ọjà oúnjẹ aládùn ìbílẹ̀ Japan tí a mọ̀ sí Taneya àti ọjà oúnjẹ aládùn ti Ìwọ̀ Oòrùn tí a mọ̀ sí Club Harie papọ̀ sí àyè kan. Àpẹẹrẹ ìṣètò náà tẹ̀lé èrò kan ṣoṣo tí ó jẹ́ àwọn ìpele ilẹ̀, tí ó ń ṣàfihàn àwọn ìpele àkókò. Àwọn òrùlé àti àwọn ohun èlò ìtajà ni a ṣe nípa gbígbé àwọn pátákó igi tí a gé pẹ̀lú ìpéye lélẹ̀ ní ìpele-ìpele, tí a sún kúrò lára ara wọn ní ìwọ̀n mílímítà. Igi chestnut líle àti láká ni ó ṣàmì sí apá Taneya, nígbà tí igi plywood aláwọ̀ fẹ́rẹ́fẹ́ ṣàmì sí apá Club Harie. Àwọn ìtẹ̀ọwọ́ oníyípo tí ń ṣàn máa ń darí àwọn àlejò lọ sí inú ilé ìtajà náà jinlẹ̀ síi, ó sì máa ń dín ìkójọpọ̀ ènìyàn kù.
The Recognition
About the Àmì-ẹ̀yẹ Fàdákà A' Design Award
Taneya Club Harie Ilé Ìtajà Ọjà jẹ́ olùborí Àmì-ẹ̀yẹ Fàdákà A' Design Award, ìdánimọ̀ onípọ̀nlé lọ́nà àrà ọ̀tọ̀ tí a fún àwọn àwòṣe ìpele gíga jùlọ tó dára tó sì ń kan ọkàn. Àwọn olùborí Fàdákà jẹ́ àwọn iṣẹ́ tó ń tàn yòò gidigidi tó sì ní ìṣẹ̀dá púpọ̀ tí wọ́n ń ṣàfihàn ìmọ̀ ìjìnlẹ̀, ẹ̀bùn àti ìmọ̀ràn àwọn olùṣàwòṣe wọn. A retí pé Taneya Club Harie Ilé Ìtajà Ọjà yóò jẹ́ iṣẹ́ àgbàyanu, àpẹẹrẹ rere, ti ọ̀jáfáfá lọ́nà tó ṣe pàtàkì tó sì ní ìmúṣẹ̀dá tuntun jinlẹ̀. Àwòṣe tó borí Àmì-ẹ̀yẹ Fàdákà A' Design Award yìí jẹ́ ohun ìmúṣẹ̀dá tó hàn gbangba gidigidi tí a mọrírì tó ń ṣe anfàní tó sì ń tì ààlà iṣẹ́ ọnà, sáyẹ́ǹsì, àwòṣe àti ìmọ̀-ẹ̀rọ síwájú. Taneya Club Harie Ilé Ìtajà Ọjà jẹ́ ẹ̀dá tí ọ̀pọ̀lọpọ̀ ń ṣe ìlara, tó ń jí ìfẹ́ inú, tó ń mú ìmọ̀lára rere wá tó sì ń jí ìyàlẹ́nu àti ìyanu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is the design project for the Taneya Club Harie store at the Kintetsu Kusatsu department store. The uniqueness of this design lies in its function not merely as a commercial space, but as an art installation that tells the brand's philosophy. Under the single, powerful concept of "strata," it seamlessly connects the contrasting worlds of "tradition" and "innovation," inviting visitors into an immersive brand experience. In a department store environment lined with homogenous stores, it creates overwhelming originality and a memorable experiential value.
- Dimensions & Packaging
- Total Floor Area: 285.28sqm
- Tags
- RetailDesign, InteriorDesign, Conceptual, WoodInterior, Patisserie, FlagshipStore, Tradition, Innovation, Sustainability
- Production Technology
- This organic and complex form was realized by drawing all curved surfaces with millimeter precision and making repeated adjustments. The unique texture of the ceilings and fixtures is created by layering precisely cut wooden panels, shifting them by millimeters. For materials, solid chestnut wood and lacquer were used for the Taneya side, while light laminated plywood was used for the Club Harie side to accentuate their respective identities.
- Design Challenge
- The greatest challenge was to harmonize the two conflicting brand identities of "tradition" and "innovation" within a single space while enhancing the appeal of both. Another significant technical challenge was realizing the massive and complex organic form with extremely high precision under budget and time constraints. To overcome this, we achieved it by meticulously drawing all complex curved surfaces with millimeter accuracy and collaborating closely with the constructor.
- Research
- This is a design research project aimed at creating new brand value and improving operational efficiency within a department store environment. First, we analyzed the history and philosophy of "Taneya" and "Club Harie" to extract the essence of the brands. Next, we identified the lack of memorable experiences and inefficient customer flow in typical commercial spaces as key issues. As a result, we developed the "strata" concept, where form and function are inextricably linked, successfully enhancing customer circulation while optimizing staff workflow to create a memorable experience beyond mere convenience.
- Inspiration
- The starting point was the question of how to express and fuse two distinct identities-traditional Japanese confectionery "Taneya" and innovative Western patisserie "Club Harie"-within a single space. The source of inspiration was the magnificent "strata" created by nature. We aimed to express the brand's accumulated history and its vision for the future throughout the entire space with the poetic concept of the layering of time.
- Project Duration
- Timeline: The design was submitted to a competition in 2021. Construction began in April 2023, and the store opened to the public in June 2023.
Location: Inside Kintetsu Department Store, Kusatsu, Shiga, Japan - Operation Flow
- This space interacts with the movement of its visitors. The flowing curves of the fixtures and ceiling, like strata, naturally guide customer flow deep into the store, easing congestion and creating an enjoyable sense of exploration. This allows people to unconsciously explore the worlds of both brands and interact more deeply with them. It provides a more intuitive and comfortable shopping experience than a conventional grid-like store layout.
- Team Members
- Designer: Norito Nakahara / UDS Ltd.
Designer: Nodoka Ide / UDS Ltd. - Image Credits
- Image #1 : Nacasa & Partners, 2023
Optional Image #1 : Nacasa & Partners, 2023
Optional Image #2 : Nacasa & Partners, 2023
Optional Image #3 : Nacasa & Partners, 2023
Optional Image #4 : Nacasa & Partners, 2023
Optional Image #5 : Nacasa & Partners, 2023
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
