Pure App Interface Design 移动应用程序 by Jiaying Zhu and Huicong Hu is a highly esteemed winner of the very prestigious 2020 A' Design Award 铜奖 in 移动技术、应用与软件设计 Competition Category.
铜移动· 2020
Pure App Interface Design 移动应用程序
Client: Jiaying Zhu and Huicong Hu
A' Design Award 铜奖 Winner in 移动 Category
Verified Award Winner
Verify Award Status for #101614The Design
About Pure App Interface Design 移动应用程序
Pure App 是一款专为"环保慢跑"(plogging)设计的移动应用程序,这项活动将慢跑与捡拾垃圾相结合。该应用会为每次运动提供全程指引,包括路线规划、垃圾桶位置、距离、速度及能量消耗等详细信息。每一件被拾取的垃圾都会被记录并转化为积分,用户可以与好友比较成果。应用还支持线上组队环保慢跑,便于开展团体活动和良性竞赛。其他功能包括任务挑战、环保知识问答以及绿色环保产品的线上商城。
The Recognition
About the A' Design Award 铜奖
Pure App Interface Design 移动应用程序是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Pure App Interface Design 移动应用程序将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Pure App Interface Design 移动应用程序出色地满足需求，触动渴望，迷住情感，并吸引好奇心。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Plogging, a combination of jogging and picking up litter, starts to become the new eco-friendly fitness trend. Pure App is designed that coaches your plogging, and bring your friends along for the ride. It includes main features of Individual Plogging, Team Plogging, Field Activities, Healthy lifestyle, Online eco-Mall, and User Profile.
- Dimensions & Packaging
- Designed for the iOS System
- Tags
- Interface, Interaction Design, Visual Communication, Plogging, User Experience
- Production Technology
- In the conception phase, we conducted situational interview, brainstorming, mind mapping, think aloud, etc. In the design phase, we used Photoshop, Illustrator and Adobe Experience Design.
- Design Challenge
- The biggest challenge is to explore the feasibility of the App as there is little similar product in the market. We conducted 20 deep contextual interviews and analyses to acquire user needs among target users. In addition, we adopted user experience evaluations to further demonstrate the feasibility on the high fidelity prototype.
- Research
- In the needs acquisition phase, extensive user interviews among target users are conducted to identify user needs. In the needs analysis phase, Flow Model, Work Activity Affinity Diagram, Hierarchical Task Inventory, Step-by-step Task Interaction Model are constructed to present the relationships among tasks and interactions. In the design phase, brainstorming, story-telling, wire-framing are used to express the design in low fidelity. Photoshop, Illustrator, and Adobe Experience Design are used to build the high-fidelity prototype. In the evaluation phase, user experience evaluation is adopted to explore the feasibility of the design.
- Inspiration
- Protecting the environment is everyone's responsibility. With so many plastic bottles, cartons, plastic bags and other rubbish on the streets of many cities, plogging could help us solve the problem. Picking up litter while running not only strengthens our body, but also beautifies the environment. I've been involved in plogging. It was fun and I hope more people could get involved.
- Project Duration
- The project started in October 2019 and finished in February 2020 in Shenzhen.
- Operation Flow
- Pure App can guide user's plogging with all the detail – route, trash can location, distance, speed and calories. It can track every picking up and suggest the right litter type for sorting. Plogging scores are defined in this App to let users easily compare and compete with friends to see where they stand. Online team plogging is also supported in this App.
- Team Members
- Jiaying Zhu
Huicong Hu - Image Credits
- Images by Jiaying Zhu, Huicong Hu, 2020
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