Maurice Kwok and Steve Yeung 的作品 Maskeeper 口罩收纳盒

设计师 Maurice Kwok and Steve Yeung 的作品 Maskeeper 口罩收纳盒荣获了极具声望的 2021 A' Design Award 铁奖，竞赛类别为时尚与旅行配饰设计。

铁配饰· 2021

Maskeeper 口罩收纳盒

设计师： Maurice Kwok and Steve Yeung

客户: Innosphere Ltd

配饰类别A' Design Award 铁奖获奖者

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验证 #112413 的获奖状态

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设计作品

关于 Maskeeper 口罩收纳盒

Maskeeper 是一款可折叠成名片大小的口罩临时收纳盒。产品采用食品级聚丙烯片材，通过模切与折叠成型，实现快速、低成本的生产。使用时将口罩放置于展开的片材上并向内折合，口罩表面得以覆盖包裹，从而降低交叉污染的风险。Maskeeper 尺寸为91 × 61 × 8毫米，重量仅10克，可轻松放入口袋。该设计为用餐时以纸巾或信封包裹摘下口罩的做法，提供了一种整洁而卫生的替代方案。

荣誉认可

关于A' Design Award 铁奖

Maskeeper 口罩收纳盒是 A' Design Award 铁奖得主，这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Maskeeper 口罩收纳盒将成为一件备受推崇、令人钦佩且被珍爱的创作，既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践，并拥有与专业知识和才华相结合的称职技术特性。Maskeeper 口罩收纳盒因其严谨而受到尊重，旨在提供有助于让世界变得更美好的生活品质改善。

设计幕后

媒体资料包

由设计师提供的致谢、团队成员及技术详情。

独特属性: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
尺寸与包装: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
标签: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
生产技术: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
设计挑战: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
研究: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
灵感: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
项目周期: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
操作流程: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
团队成员: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
图片版权: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung