Adoring 移动应用程序 by Yifei Li is a highly esteemed winner of the very prestigious 2021 A' Design Award 铜奖 in 移动技术、应用与软件设计 Competition Category.

铜移动· 2021

Adoring 移动应用程序

by Yifei Li

Client: Adoring

A' Design Award 铜奖 Winner in 移动 Category

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Verified Award Winner
Verify Award Status for #112449

View at A' Design Award Press Release Award Badge

Colors

The Design

About Adoring 移动应用程序

Adoring 是一款旨在连接全球爱犬与犬只主人的移动应用程序。该应用将犬只配对、养犬知识与爱犬社区融为一体。犬只信息以标签形式呈现,涵盖地理位置、品种、性格与生活习性。主人可通过筛选这些标签,为自家爱犬寻找合适的配对对象与社交伙伴。基于标签的推荐算法为每一次匹配提供支持。Adoring 还支持主人记录爱犬的成长历程、以宠物视角进行聊天互动,并分享养宠心得。该应用程序专为 iOS 系统开发。

The Recognition

About the A' Design Award 铜奖

Adoring 移动应用程序是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Adoring 移动应用程序将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Adoring 移动应用程序出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Adoring is a dog social network app designed to connect dogs and dog owners around the world, which integrates dog matching, rich dog knowledge and dog community. The key function of the app is to match suitable dog mate through information about location, breed, personality, habits, etc.. Dog owners can also use it to record their dog's growth, find friends for the dog, chat with other dog owners, share dog ownership experiences, and so on.
Dimensions & Packaging: Designed for the iOS System.
Tags: pet, pet dog, application design ,pet social
Production Technology: 1. Design tools:
Design research: situational interview, brainstorming, market research, mind mapping, etc.
Prototype: Adobe XD.
UX and UI design: Photoshop, Sketch and Figma.
2. Design thinking:
Through emotional design and simple interaction, the APP provides a warm pet community for pet dogs and owners.
3. Key technology:
Using the mature "tag based recommendation algorithm", we can find the most suitable breeding object and social partner for pet dog in a large number of tag data.
Design Challenge: The most challenging part was to explore the feasibility of the App as there is little similar product in the market. We have to go through a lot of research and testing to prove the availability of the app. Further, it's also challenging to define dogs feature tags and improve user experience.
Research: In the user research phase, we interviewed several long term dog owners to get their real needs. In the market research phase, we read a large number of pet industry reports and found that most pet applications in the market are about pet trading and community pet sharing, but there is no application specifically for pet breeding and mating, and then we conducted competitive analysis and market research to create differentiated products. In the design phase, prototype design is carried out and several modifications are made according to usability test results. All in all, was to improve the overall user journeys of a pet owners.
Inspiration: There are many dog owners who love dogs, but they don't know how to provide them with breeding programs, healthy bodies and socialization practices. Most dog owners tend to find mating partners for their dogs around themselves, which has a circle effect. The physiological characteristics, breed purity, and whether the dog meets the medical fertility standards have become important conditions to find the ideal mating partner. Most of the pet Apps in the market are about pet trading and pets care, but no Apps focusing on pet socialization practices and pet mating.
Project Duration: The project finished in June 2020 in Zhejiang University.
Operation Flow: Adoring has designed various tags for pet dogs, such as location, breed, personality, habit, etc. Dog owners can define their dogs' tags so that the other users can find their dogs. At the same time, pet owners can screen tags to find suitable mates for their dogs. In addition, it has an innovative chat feature that takes pets as its first point of view, as well as a community with extensive pet knowledge.
Team Members: Yifei Li
Xiao Meng
Ximeng Liu
Yichen Liao
Yi Zhu
Image Credits: Images by Adoring Design Team,2020