Family Maison 销售中心 by Bill Xiong is a highly esteemed winner of the very prestigious 2021 A' Design Award 金奖 in 室内空间与展览设计 Competition Category.

金室内· 2021

Family Maison 销售中心

by Bill Xiong

Client: DaJa

A' Design Award 金奖 Winner in 室内 Category

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Verified Award Winner

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The Design

About Family Maison 销售中心

Family Maison 是一座位于上海市奉贤区自贸试验区的销售中心,室内面积987平方米,于2020年12月竣工。设计运用几何形体的折叠、切割与解构手法,线条极简而连续,在空间中延展并生成面。沙盘区上方设置了雕塑感的悬浮吊顶,并运用青铜与石materials雕刻及大型艺术装置。设计意图打造一处兼具未来感、艺术性与实验性的展示空间。

The Recognition

About the A' Design Award 金奖

Family Maison 销售中心是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Family Maison 销售中心将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Family Maison 销售中心激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project is located in the Shanghai Pilot Free Trade Zone, a rapidly developing new area in the southeast of Shanghai. The designer used cutting-edge modern design ideas, extracted the city's technological sense attributes, and carried out a brand-new deconstruction and reorganization of the interior space, breaking the shackles of the exhibition space. Create a futuristic, artistic and experimental exhibition space.
Dimensions & Packaging: 987 square meters
Tags: Sales Center, Interior, Modern
Production Technology: Large-scale art installation, bronze and stone carvings.
Design Challenge: The suspended ceiling above the sand table is a technical problem. It combines modern craftsmanship. Its shape is a re-deconstruction and reconstruction of the building. The final result has a sense of science fiction and shock.
Research: The designer radiates from a point in the space to inject life into the generation of points, lines and surfaces. The lines are minimal and powerful, spreading continuously, as if they are spontaneous life organizations. Together with the sculptures with oriental Zen, the reality and illusion in the space constantly interact and iterate, stimulating the perception and thinking of the viewer.
Inspiration: The folding, cutting, and deconstruction of geometric figures...Integrate contemporary architectural design language. Through the switching of materials and lines, the levels are progressive, creating a space atmosphere with a sense of science fiction. The suspended ceiling presents a sculptural outline to subvert the stereotypes, and the lines are minimal and powerful, creating an environment full of dynamic lines without edges and corners.
Project Duration: The project is located in the Free Trade Pilot Zone in Fengxian District, Shanghai. It will be completed and put into use in December 2020.
Operation Flow: In the negotiation area, the points and lines gradually converge and relax, forming a surface in the space. The surface and light together constitute a flowing space, thus creating a unique artistic beauty and a harmonious space atmosphere.
Team Members: Bi Shengsi, Luo Ting, Peng Cizhi, Xin Zhonghua
Image Credits: All Images : Photographer Zheng Yan, 2020.