Puer Community 房地产销售中心 by Qingtao Ji is a highly esteemed winner of the very prestigious 2021 A' Design Award 铂金奖 in 室内空间与展览设计 Competition Category.

铂金室内· 2021

Puer Community 房地产销售中心

by Qingtao Ji

Client: China Sunac Inc.

A' Design Award 铂金奖 Winner in 室内 Category

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The Design

About Puer Community 房地产销售中心

普洱社区是位于中国云南普洱的房地产销售中心，该地区以茶文化闻名。室内面积2700平方米，屋顶高达10米。建筑外形取自卷曲的茶叶，外墙采用玻璃幕墙。室内，一件形似茶叶的悬吊木质装置贯穿整个空间，成为视觉焦点，并引导功能布局。阳光穿过玻璃屋顶洒落在木结构上，形成变幻的光影图案。

The Recognition

About the A' Design Award 铂金奖

Puer Community 房地产销售中心是 A' Design Award 铂金奖得主，这是授予真正卓越、优雅和宏伟设计的极具声望的认可。铂金奖得主是创造的奇迹，是智力创造力极限的见证，展现出其设计师无与伦比的专业精神和天才。这些设计被期待成为定义一个时代的美学、造福社会、并拓展艺术、科学、设计和技术边界的最负盛名的作品。Puer Community 房地产销售中心展现出超凡脱俗的卓越水准，以其有益而宝贵的特质毫无疑问地让世界变得更美好。Puer Community 房地产销售中心是一件赢得 A' Design Award 铂金奖的作品，它唤起欲望，启发人心，令人愉悦，并迸发出巨大的喜悦。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: It is an interior design case for a sales center of a large-scale real estate project. The exterior walls of the special-shaped building are made of glass, with an interior area of 2,700 square meters.
Beneath the 10-meter-high roof, a wooden installation runs through space, forming a visual focal point and a clue to the functional layout.
The sun shining through the glass roof interacts with the wooden installation below, creating a changing light and shadow effect.
Dimensions & Packaging: Indoor Area: 2,700 square meters
Space Height: 10 meters
Tags: Interior Design, Real Estate Project Sales Center, Wooden Installation, Synthesis with Surroundings
Production Technology: The visual focus of this case is a suspended wooden structure device, and the spatial layout unfolds along this huge device. This device covers an area of more than 2000 square meters. It is composed of many components with different sizes. This device involves different technical links in modeling design, structural design, and integrated installation.
Modeling design: According to the designer’s idea, the styling of the device itself must be considered, as well as the light and shadow patterns generated by the device under different lighting conditions. The designer repeatedly adjusted the device model through the computer software developed by himself, and finally determined the shape of rice leaves which covers an area of 93 square meters and the combination of tens of thousands of wooden fences spreading along the meridians of the leaves, as well as the precise size and connection position of each component.
Structural design: The entire wooden structure device weighs more than 100 tons. It is fixed by a suspension method. Since the center of the building roof is made of glass, the designer also uses a steel cantilever beam. The completed structural design not only provides perfect visual effect, but also ensures absolute safety.
On-site installation: The entire device includes tens of thousands of components and 10 steel structure fixtures. All of them are installed on site. Since each component has a different size and style, the final installation stage must be carried through in the air which requires extremely high professional capabilities. To ensure the safety and work efficiency of the construction site, the designer will have to personally participate in project management at the construction site until the work is completed.
Design Challenge: With an area of over 2000 square meters, tens of wooden structures have to be assembled in the air. The designer used an original way to connect the parts.
This method is inspired by the traditional Chinese wooden structure building connection principle. It has high installation efficiency, stable structure, and can ensure the safety of installation and usage. At the same time, the individual part can be exchanged without affecting the overall structure.
Research: The creation of the business center's overall space atmosphere
The integration of space and natural environment
The design, manufacture, and installation of large space projects
The construction of interactive effects between space installations and daylight
Inspiration: The inspiration comes from the tea culture of the area where the real estate project locates.
The exterior of the building is a conch shape like the shape of cooked tea. The designer uses a tea-shaped device in the center in the center of the roof and wood lines to represent abstract leaf veins that extended around the space to continue the artistic concept of the building's exterior appearance. The connection is representing the transformation process of a new tea leaf that grows to mature.
Project Duration: Design Duration: March 2020 to June 2020
Date of Completion: October 2020
Project Address: Pu'er, Yunnan, China
Operation Flow: The designer wanted to take advantage of the glass central roof and sunshine to create a unique spatial characteristic.
A large tealeaf-shaped installation is constructed under the roof. The device is carefully designed to reflect different patterns of light depending on the position of the Sun. Sometimes they coalesced into one giant leaf, and sometimes they broke down into millions of tiny leaves. These varying light and shadow effects make the space vivid and attractive.
Patents: Copyrights belong to Chongqing Mocun Interior Design Co., Ltd.
Team Members: Qingtao Ji, Conghao Xiong, Mei Hong, Zhiqiong Yang
Image Credits: Photographer: 1000 degree Photography Studio