Jiang and Associates Creative Design 的作品 Pingshan Cultural Cluster Book Mall 书店室内设计

设计师 Jiang and Associates Creative Design 的作品 Pingshan Cultural Cluster Book Mall 书店室内设计荣获了极具声望的 2021 A' Design Award 金奖，竞赛类别为室内空间与展览设计。

金室内· 2021

Pingshan Cultural Cluster Book Mall 书店室内设计

设计师： Jiang and Associates Creative Design

客户: Jiang & Associates Creative Design

室内类别A' Design Award 金奖获奖者

19,886

已验证的获奖者

验证 #119439 的获奖状态

在A' Design Award上查看新闻稿获奖徽章

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设计作品

关于 Pingshan Cultural Cluster Book Mall 书店室内设计

坪山文化聚落书城是一处以深圳本地客家围屋为灵感的书店室内空间。空间划分为方形区域与圆形区域两大部分。方形区域面向年轻群体，其布局围绕中央活动区域向外延展；中庭墙面呼应传统碉楼建筑富有秩序感的立面肌理，镜面天花则将视野向上延伸。圆形区域面向家庭与儿童，设有弧形书墙与洁白的螺旋楼梯。阅读、餐饮、展览与社交等多重功能在此融为一体。

荣誉认可

关于A' Design Award 金奖

Pingshan Cultural Cluster Book Mall 书店室内设计是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Pingshan Cultural Cluster Book Mall 书店室内设计将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Pingshan Cultural Cluster Book Mall 书店室内设计激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

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由设计师提供的致谢、团队成员及技术详情。

独特属性: Pingshan Cultural Cluster - Book Mall, taking the local Hakka enclosed house culture as the design concept and the pattern of round outside but square inside as the main feature, has its space divided into "Square" and "Round" zones.
The square zone is oriented to young people, the overall layout of which expands around the central activity area. Inspired by "Diaolou" (tower building), we adopt the highly structured facade of Diaolou to create characteristic walls for the atrium. The use of mirror finish ceiling makes the image extend infinitely, activating the memory to the whole space. Our space design makes the timeline of "Consumption" extended to connect the experience services of public areas through catering, cultural creation, social interaction, exhibition, etc., increasing the interaction and emotional care between customers.
The round zone is oriented to families and children, which adopts lively circular and curved layout. The smooth curved book walls divide the space into parts, increasing the fun of passing through them. Both the book walls and stairs in the atrium shape a natural enclosed space, in which the white spiral staircase like a white ribbon highlights the circling force of the building and the power of the structure. Along the steps, the artistic lighting devices suspended above the head are scattered in order. The smooth sense of flow and shining lights creates a space just like among the stars, attracting people to discover it.
尺寸与包装: Total floor area is 6472.5㎡
标签: culture, cluster, book mall, bookstore, Hakka, square and round
生产技术: In order to convey the design scene of Hakka enclosed houses more clearly, we collected different disused wooden doors and windows of old buildings in the surrounding areas, and engraved their texture on the cement walls of the atrium. The wood texture in different types and periods formed rich and interesting texture patterns, which seems to be a dialogue between ancient and modern times.
设计挑战: As the Book Mall is located on two sides of the building which are connected by a semi-outdoor passageway in the middle, so how to strengthen the connection of the space on both sides has become the difficulty of our design.
Deeply understanding and studying the historical value and architectural style of Hakka culture, we define the space on both sides of the building as two design attributes of "Square" and "Round", integrate the unique "Spirit of Place" essence of Hakka enclosed houses into the design concept for two different spaces, and analyze the attributes and functions of traditional space, so as to rematch the space requirements of the Book Mall.
研究: Due to the prevalence of social media, the main groups of readers in traditional book malls are on the decline. For this reason, the Book Mall needs a different business model, and needs to explore and transform to a "Product + Space" combined model. The core part is to adapt its space to both different reader groups and multiple reading scenes and create a differentiated orientation. The designer sets up diversified leisure places for the Book Mall based on population characteristics and behavior patterns, providing the possibility of free switching and parallel coexistence of usage scenes. Functional scenes such as reading, leisure, communication and activities are integrated into the space, realizing the seamless connection between space and life scenes, thus creating a pleasant spirit of place.
灵感: The Book Mall is located in Pingshan District, Shenzhen City. Pingshan District, as the main settlement of Hakka people in Shenzhen, has dozens of Hakka enclosed houses, large and small. These houses have gone through many years, showing a distinctive style.
In the space design of the Book Mall, we hope to abandon the traditional concrete design method, but take "Pingshan Hakka Culture" as the core to extract the unique "Spirit of Place" of Hakka enclosed houses, integrate such spirit essence into the space design concept, and analyze the attributes and functions of the traditional space, so as to rematch them with the space demand of the bookstore.
项目周期: The project finished in April 2020 in Pingshan Cultural Center, Pingshan District, Shenzhen City, Guangdong Province
图片版权: Zeng Tianpei