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Live and Let Live 展览设计 by Inception Cultural and Creative Co., Ltd

Live and Let Live 展览设计 by Inception Cultural and Creative Co., Ltd is a highly esteemed winner of the very prestigious 2022 A' Design Award 铜奖 in 室内空间与展览设计 Competition Category.


铜室内· 2022

Live and Let Live 展览设计

by Inception Cultural and Creative Co., Ltd

Client: Inception Cultural & Creative Co., Ltd

A' Design Award 铜奖 Winner in 室内 Category

15,590

Verified Award Winner

Verify Award Status for #127544

Colors

The Design

About Live and Let Live 展览设计

《共生共存》是一场以濒危动物为主题的展览,坐落于广州一处127平方米的空间之中。展览呈现了北极熊、金丝猴、小熊猫、考拉与鲸头鹳的生动场景,动物雕塑均由再生纸板制作而成。互动装置进一步延展了环保主题:一座大型跷跷板的一端是人类,另一端是动物,当参观者站上位于中央的秤台时,跷跷板便随之倾斜。展览旨在唤起公众对物种消逝问题的关注。

The Recognition

About the A' Design Award 铜奖

Live and Let Live 展览设计是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Live and Let Live 展览设计将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Live and Let Live 展览设计出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Live and Let Live Exhibition invites the environmentalist artist Laurence Vallières to re-created lively scenes of endangered animals such as the polar bears, snub-nosed monkeys, red pandas, koalas, and shoebills. While the audiences see them as if they were thriving in their natural habitat, in real life they are already being placed behind museum glasses; as a memory, as a record, and as how the future generation would see them.
Dimensions & Packaging
Location: Guangzhou Taikoo Hui Site Dimension: 127 square meters
Tags
LIVE AND LET LIVE, Born From Nature Bond with Nature, Laurence Vallières, Taikoo Hui Guangzhou, the gone zoo
Production Technology
Every aspect of the Live and Let Live exhibition is designed promote environmental friendly ideas. From the concept, the chosen artist, the artworks, the interactive installations, to even the materials are all consistent with the theme. For example, Laurence Vallières, the artist invited to create for this exhibition is most known for creating large scale animal sculptures with recycled cardboards.
Design Challenge
The most challenging part of this project is the balance between the amount of information and entertainment; too much entertainment, the installation loses the message it tries to convey, and too much information bores the audiences. When brainstorming, Inception came up with a lot of ways in which these important information of endangered animals can be easily feed to the audiences, and was actually successful in doing so; the installation was included in multiple school trips, and there were elementary school children submitting environmental protection proposals to us after seeing the installation.
Research
LIVE AND LET LIVE is a commissioned installation created by Inception. Dedicated to creating both original IP and client cases, we have been working on transboundary issues related to art, entertainment, music, ad media industries. Thus, when we were commissioned by Taikoo Hui (Guangzhou) Development Company Limited under the Swire Group to create an installation in the mall, we thought of the ongoing and increasingly severe crisis of endangered animals, and decided to raise awareness on this issue. Through immersive and interactive experience, the audiences is not only fed the information, but can involve themselves completely into this topic.
Inspiration
At this very moment, we are experiencing the sixth extinction, and this time, human has become the meteor that is causing it. As more and more animals are being listed as endangered animals, we wish to convey a pro-environmental message to the audiences through this exhibition.
Project Duration
The exhibition started at 2020.06.26 and ended at 2020.08.02, it was held at Taikoo Hui Guangzhou
Operation Flow
There are a few interactive installations in this exhibition. The huge interactive see-saw representing the balance of nature has human and animals sitting on the opposite ends. It tilts when an audience stands on a scale in the middle.
There are also interactive technologies that allows the audience to understand each endangered animals better.
Image Credits
All Images: Inception Cultural & Creative Co., Ltd

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