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Allonge 奶瓶 by Simba Sonison Baby Products Design Team

Allonge 奶瓶 by Simba Sonison Baby Products Design Team is a highly esteemed winner of the very prestigious 2022 A' Design Award 铁奖 in 婴儿、儿童产品设计 Competition Category.


铁婴儿产品· 2022

Allonge 奶瓶

by Simba Sonison Baby Products Design Team

Client: Sonison Baby Products Co., Ltd.

A' Design Award 铁奖 Winner in 婴儿产品 Category

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Verified Award Winner

Verify Award Status for #132673

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The Design

About Allonge 奶瓶

这款婴儿奶瓶打破了规则,突破了婴儿产品想象的极限。这是一种allonge体验的创造,法语单词的意思是“延长、拉长”。象征八合一。一瓶八效,让父母在忙碌的生活中少一点追求。 Allonge 奶瓶与极简主义相得益彰,是全能奶瓶的最短版本;育儿科学上的突破还增加了两项专利:Aspir 5.0智能防胀气减压系统和Vigor防溅防回流系统。

The Recognition

About the A' Design Award 铁奖

Allonge 奶瓶是 A' Design Award 铁奖得主,这是授予满足人们对设计精良的创作所期待的专业与工业要求的优良设计的声望认可。铁奖得主展现出其创作者的高超技艺、高度专业化、专家级的理解力和创造能力。预计Allonge 奶瓶将成为一件备受推崇、令人钦佩且被珍爱的创作,既实用又创新。这件赢得 A' Design Award 铁奖的设计整合了行业最佳实践,并拥有与专业知识和才华相结合的称职技术特性。Allonge 奶瓶因其严谨而受到尊重,旨在提供有助于让世界变得更美好的生活品质改善。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
1 baby bottle transforms itself into playing 8 different roles. The modular design allows for the bottle to pair up with any of its multifunctional accessories. Simply change the upper parts according to the need for breast milk storage, feeding or learning at every stage of nursing the baby. Attaining a sense of sustainability, bringing convenience to modern life & sharing the parenting load.
Dimensions & Packaging
Product: Feeding Bottle, Capacity: 200ml/270ml/360ml, Dimensions: H19.9cm*W9.5cm*D7.1cm/H23cm*W9.3cm*D7.1cm/H25.2cm*W9.5cm*D7.1cm, Weight: 124g/134g/152g (with packaging), Materials: Cap/Collar - Polypropylene, Bottle - Polyphenylene Sulfone (ppsu), Anti-Colic Teat - Silicone. Accessories 1 to 8 - 1. Silicone Disc: Silicone; 2. Multiuse Lid: Silicone/pp; 3. Cap and Collar & 4. Handles: pp; 5. Patented Straw, 6. Easy Straw, 7. Handle-Slider & 8. Pop Open Lid: Silicone/pp/Stainless Steel.
Tags
feeding bottle, baby bottle, baby product, newborn, baby, children, kids
Production Technology
Creating a bottle that lasts by using Solvay ppsu. Having thought of breastfeeding, the silicone teat with its golden softness, bringing the feel of the breast, possesses the patented Aspir 5.0 Smart Anti-Colic Decompression System with its highly sensitive dual vent control; it is effectively anti-choking, anti-colic and easy burping. The straws, possessing the patented Vigor Anti-Splash Backflow Prevention System, are the key to smooth transitioning from the teat to the straw; water can be sipped once Baby's mouth touches the straw & anti-splash even if filled with warm water.
Design Challenge
It was daring to break the rules to push the limits of imagination of a baby bottle. Putting emphasis on the balance between aesthetics and functionality, so eager to convey a lifestyle where the actual meaning of parenting lies in the beauty of harmony. Introducing the logo that symbolizes new life, fearlessness and sustainability: inspired by the brand name Simba abbreviated as Sb, having the visual Roman columns at the heart of the concept, to represent home with a stable foundation. Especially made for whoever that is looking for a chance of baby products to have style.
Research
"Giving Baby the Best Start." Established in 1993, we have obtained significant market share today as much as nearly 70% in Taiwan; it demonstrates how the fact that both safety & quality are our top priorities has proven successful. Having advanced technology in mommy-baby products and collaboration with newborn nurseries at large hospitals & postnatal care centers, have led us to finally come up with the user-friendly, ultimate bottle that is high-quality, affordable & aesthetic. The modular design is the harvest from our creativity on the basis of our expertise in bottle making.
Inspiration
Knowing exactly what new parents today would need with 30 years' experience in bottle making, our focus was on achieving a breakthrough in the science of parenting. By listening to parents' voices, we could see that they are longing for "less" in their busy lives. The modularization of the accessories enables a new mom to freely match them with the bottle at each stage of baby milestones; extending the useful life of the products by cherishing moms and resources simultaneously, and redefining the long-term value of a multipurpose bottle.
Project Duration
It all started with the matter of making baby bottles from the very beginning, but doing it differently. With 30 years' experience in bottle making, we stand with parents-to-be for many years; the project started in May 2018 in Taiwan and the product launch took place on 05/05/2021 globally - selling to 150 countries with over 1,600 store locations in the world.
Operation Flow
Our goal of the sustainability of the all-round bottle with 8 functions - from breast milk storage to Baby’s water bottle - is to make a mom feel "at home" in using it. It is newbie friendly & easy to use, you only need 1 bottle and it could be your everything; not to mention its full range of accessories that even adults can use. A new parent can pair up the feeding bottle with any of its 8 accessories which are numbered 1-8 for the convenience of consumers, simply according to the different timings of baby growth.
Patents
Intellectual Property Rights: Deposit Certificate No. 000218, 000107
Patent: Tw D155006 Tw M444843 Tw M458978 Tw M525185 Tw M464178 Tw M584308 Tw M574042
Image Credits
Image #1: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #2: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #3: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #4: Sonison Baby Products Co., Ltd., Allonge, 2021.
Image #5: Sonison Baby Products Co., Ltd., Allonge, 2021.
Video Credits: Sonison Baby Products Co., Ltd., Allonge, 2021.

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