Fun Stories of Fun Friends 教科书封面设计 by Miraen Design Team

Fun Stories of Fun Friends 教科书封面设计 by Miraen Design Team is a highly esteemed winner of the very prestigious 2022 A' Design Award 铜奖 in 教育、教学辅助与培训内容设计 Competition Category.

铜教育· 2022

Fun Stories of Fun Friends 教科书封面设计

by Miraen Design Team

Client: MiraeN

A' Design Award 铜奖 Winner in 教育 Category

27,123

Verified Award Winner

Verify Award Status for #134787

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Fun Stories of Fun Friends 教科书封面设计

《趣味伙伴的趣味故事》是一套面向小学数学与社会学科的教科书封面设计。封面将各学科内容与日常生活场景相连接,以亲切可爱的立体角色形象趣味化地演绎学习内容,让低龄学生能够更轻松地亲近教科书。设计为每一学科赋予不同的主题色彩,采用纯色背景,并在书名上运用特殊工艺效果。丝网局部UV(Silk Epoxy)与专色潘通印刷相结合,令封面呈现出立体质感。设计意图在于激发学生的好奇心与学习兴趣。

The Recognition

About the A' Design Award 铜奖

Fun Stories of Fun Friends 教科书封面设计是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Fun Stories of Fun Friends 教科书封面设计将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Fun Stories of Fun Friends 教科书封面设计出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: MiraeN elementary school mathematics and social studies textbook covers express the images of daily situation of people's lives as in connection with the subject. Characters are illustrated to tell the stories of learning contents in a fun way so that students can have an easier approach to textbooks which may be a bit dry at times.
The fun characters that match the eye level stimulate the students’ curiosity and they make students empathize with the characters to increase intimacy with the textbooks. Continual communication with a growing child is possible through this.
Dimensions & Packaging: Social Studies 3-1 : 210mm x 275mm x 7mm
Social Studies 3-2 : 210mm x 275mm x 7mm
Social Studies 4-1 : 210mm x 275mm x 8mm
Social Studies 4-2 : 210mm x 275mm x 8mm
Math 3-1 : 210mm x 275mm x 11mm
Math 3-2 : 210mm x 275mm x 10.5mm
Math 4-1 : 210mm x 275mm x 9mm
Math 4-2 : 210mm x 275mm x 9.5mm
Tags: MiraeN, Textbook, Elementary, School, Character, Story, Color, Creative Printing, life, Interest
Production Technology: Special effect, silk epoxy, solid PANTONE color, etc. were used along with 3D graphics of characters to give the cover a 3 dimensional look and feel.
Design Challenge: In order to give students expectation and curiosity on the learning contents in the textbooks, a lot of thoughts were put in what the design could do. It was also important to think about what kind of graphics should be used to communicate as a bridge between students and teachers. Colors for different grades and subjects were studied and carefully planned. Finally, many printed samples for the cover were worked on to enhance the over all quality of the books.
Research: The research was done on the visual image that students like to come up with a cover and a new graphic design that’s easy and fun. This had to be something that students would be interested in and motivating to them to actively engage in their academics, and to establish such a goal, it must have been something that could be seen as cute, friendly, and modern. Finally, friendly animals with cushy feelings were characterized and used as graphic components. The design was completed by adding real life stories that are related to the learning contents. Research on application of the color code was also conducted in completing the project.
Inspiration: Making textbooks easier and more entertaining was the first approach of this project leading to a lot of thoughts and consideration. The design was planned in order to visualize and express the stories that are related to people's daily life with the contents to be learned. Cute 3D characters were created for this visualization and this added more entertainment factors to the book which is two dimensional.
Project Duration: The project stared in January 2021 in Seoul and finished in August 2021 in Seoul, and will be released in March 2022 to students from all over the country of Korea.
Operation Flow: 3 design keywords character, story, and color were used to communicate with students on the covers of elementary level textbooks. Each keyword’s role is as follows.
Familiar characters were created to materialize and realize the study contents that could be boring by maximizing the characteristics of each subject and using them to depict the real situation in life with proper space and visualization.
Stories never stop with unique and charming 3D characters adding small ideas and designs related to the study contents that are fun and interesting altogether.
Different colors were used for different subjects based on the learning time, characteristics, and characters used for each subject. The effect of colors was maximized by using solid color for backgrounds and special effect for the titles.
Team Members: Creative Director: Hyunji Son
Design Project Manager: Kiwook Kim
Graphic Designer: Byungjin Jang
Graphic Designer: Sujung Shin
Graphic Designer: Danbi Kim
Graphic Designer: Jinhui Lee
Character Designer: King-goo