Bannou 雨衣 by Bywater Goodie Inc. is a highly esteemed winner of the very prestigious 2023 A' Design Award 银奖 in 时装、服饰与服装设计 Competition Category.

银时装· 2023

Bannou 雨衣

by Bywater Goodie Inc.

Client: Bywater

A' Design Award 银奖 Winner in 时装 Category

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Verified Award Winner

Verify Award Status for #146138

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Colors

The Design

About Bannou 雨衣

这款全天候百搭大衣是功能性与风格完美平衡的设计杰作。它具有防水、透气、防风等令人印象深刻的特性，适合任何天气条件。高品质材料的使用赋予它奢华的质感，非常适合正式活动，但也可以通过添加或取下可拆卸的兜帽来打造休闲装扮。传统廓形与现代风格的融合是永恒的设计，可以在任何场合佩戴，包括商务场景。

The Recognition

About the A' Design Award 银奖

Bannou 雨衣是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Bannou 雨衣将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Bannou 雨衣是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The name of the coat "Bannou" means versatility in Japanese. The concept of "a raincoat to be worn on a 'Harenohi'" has 2 meanings. The first is "a raincoat to be worn on "sunny days (harenohi)", which can be used as a normal coat without getting stuffy on sunny days. The second is "a raincoat to be worn on "special occasions (Harenohi)". It is made of high-grade materials and has a formal silhouette so that it can be worn on special occasions.
Dimensions & Packaging: Size:M,L,XL / Color:Black,Navy,Beige / Water Pressure Resistance:20,000 mm / Moisture Permeability:8,000 g/m2/24hr
Tags: Coat, Raincoat, Macintosh, Balmacaan Coat, Waterproof Coat
Production Technology: Our goal was to create this coat that could be worn over a suit as a normal coat (not recognizable as a raincoat). Therefore, we chose a fabric with high moisture permeability (8,000g/m2/24hr) and water pressure resistance (20,000mm), while focusing on the texture of the material. The zipper is a concealed type, and the hood is removable for formal use. To prevent the zipper from being seen, the front portion and the joint with the hood are ingeniously designed.
Design Challenge: The structure of the detachable hood is designed to hide the zipper at the joint of the hood. The thickness of the overlapping fabrics made sewing difficult, and the structure was changed many times before reaching the present structure.
By making the hood detachable, it can be worn on formal occasions, and by completely concealing the zipper at the joint, it can be worn with the collar up.
The zipper would look casual if it were visible. We have made it so that the zipper is not visible even when worn unbuttoned.
Research: We have confirmed there are several raincoats on the market with a similar concept, but they have visible zippers (or were never intended to be hidden in the first place), the hood is not removable, and the texture of the material is very nylon-like, which we feel does not completely hide the fact that it is a raincoat we feel they do not completely hide the fact that it is a raincoat. This item differs from these in that the material texture, silhouette, and details (such as the zipper being concealed) are carefully selected to make it look like an ordinary coat from the outside.
Inspiration: The two conditions for wearing a raincoat are 1) It is raining and 2) You have a raincoat at that time, but since 2) You have a raincoat at that time cannot be satisfied, we thought there would be few opportunities to wear a raincoat. Therefore, we thought if we could wear it on usually without getting steamed up, it would be convenient when it comes time to wear a raincoat. An outdoor jacket would satisfy the requirement, but there are not many stylish and formal types on the market.
Project Duration: Development period:October 2020-June 2021
Launch:July 2021
Operation Flow: Water pressure resistance & moisture-wicking fabric, Detachable hood, waterproof seals, waterproof zippers
Patents: Bywater is regostered trademark(JAPAN) of GOODIE Inc.
Copyrights belong to GOODIE Inc.
Team Members: Hideyuki Kishihara
Image Credits: Photo:Shohei Yoshida
Video:Ion Yamazaki
Model:Riley Eusden