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Relax in Caesar 展厅室内设计 by Wei-Cheng Chen

Relax in Caesar 展厅室内设计 by Wei-Cheng Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award 铜奖 in 室内空间与展览设计 Competition Category.


铜室内· 2023

Relax in Caesar 展厅室内设计

by Wei-Cheng Chen

Client: Makoto Interior Design Co.,Ltd.

A' Design Award 铜奖 Winner in 室内 Category

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Verified Award Winner

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The Design

About Relax in Caesar 展厅室内设计

「Relax in Caesar」是一处用于展示卫浴设备的展厅室内空间。整体空间占地231.4平方米,分为上下两层,一楼设有展示区与会议室,二楼则为私密展示区。每一处展示台皆如一座小岛般错落布置,地面则似河流般在各展台之间蜿蜒流转。天花板象征天空,斜向格栅则寓意倾泻而下的阳光。所有展示高度均依人体工学设计,让参观者能亲身试用每件产品。材料运用包括清水混凝土、石材、花岗岩与耐磨地板漆。

The Recognition

About the A' Design Award 铜奖

Relax in Caesar 展厅室内设计是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Relax in Caesar 展厅室内设计将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Relax in Caesar 展厅室内设计出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The exhibits in the middle of the space are like small islands, and the floor is like a river. Meanwhile, the ceiling also represents the sky, and the ceiling grille symbolizes the sunlight pouring out, which is deliberately presented in an oblique direction. As for the facade behind the counter, it extends the sunlight from the ceiling. The space presents the image of both clouds and light, eliminating the boundary between indoors and outdoors. Even inside the room, people can feel the openness and the rhythm of the water flow.
Dimensions & Packaging
The area to be decorated is 231.4 square meters and consists of two floors. The first floor is an exhibition area and meeting room, while the second floor is a showroom. The conference room on the first floor serves builders for discussions and purchases. The green area outside the conference room also has small tables for general guests to consult. In addition, the second floor has a private display area where guests can experience the products.
Tags
Bright, rhythmic, elegant, flowing, rivers, baths, kitchenware.
Production Technology
Building materials: architectural concrete, paint, thin plate, stone, system panel, iron parts, Benjamin Moore wear-resistant paint, granite. Although the price of Benjamin Moore wear-resistant paint for flooring is relatively expensive, it features a heat repair function. It can be restored to its original look by rubbing a rag or heating it with a hair dryer, so it is much more scratch-resistant than other paints and is a material often used in exhibition spaces.
Design Challenge
Due to the high height of the exhibition space, the design team plans the route for visitors while trying not to break the original advantages of the space. Moreover, numerous water pipes are needed in the display area of the rosette, and the circle must be waterproof and able to be tested by visitors, which is difficult to construct mechanically.
Research
The counter that people will see upon entering is made of architectural concrete and embedded with Caesar logo, giving people a sense of reliability. The exhibition space is inspired by the small islands in the river. The design team takes each display area as a small stage for bathroom equipment. At the same time, they deliberately plan the area like a river winding through it to present a sense of water flow and echo the design of the sky on the ceiling. Even though each display area in the center of the exhibition hall has different heights, all of them are ergonomic and truly meet the needs of an experience hall.
Inspiration
As a venue for the exhibition of bathroom equipment, the design team takes the concept of water as an extension to create a sense of rhythm and to symbolize the flow of money. In addition, the client requested that the space be designed as an experience hall, hoping that each item on display can be used by the customer, rather than just being an ornament. Therefore, even though each space has a different height, it is still ergonomic and will not ignore the customer experience for the sake of shape.
Project Duration
The project finished in March 2022 in Taiwan.
Operation Flow
The client's exhibition space was a simple tin house, but after the renovation, it has become the brand flagship store in Tainan. In this way, the client brand image and visibility will be enhanced, and the brand's spiritual value will be lightened. Further, customers who want to experience Caesar products will be more willing to visit this space. For visitors, the space is like an upscale experiential space, and even if they just go in for a little stroll, the experience is very comfortable.
Image Credits
Makoto Interior Design Co.,Ltd.

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