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Powerful Design 展台设计 by Cerrad, Smart Design Expo and Yuka Studio

Powerful Design 展台设计 by Cerrad, Smart Design Expo and Yuka Studio is a highly esteemed winner of the very prestigious 2023 A' Design Award 铜奖 in 室内空间与展览设计 Competition Category.


铜室内· 2023

Powerful Design 展台设计

by Cerrad, Smart Design Expo and Yuka Studio

Client: Cerrad

A' Design Award 铜奖 Winner in 室内 Category

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Verified Award Winner

Verify Award Status for #149396

Colors

The Design

About Powerful Design 展台设计

《强大设计》是一个为展示陶瓷砖而打造的展台。展台占地315平方米,尺寸为21000×15000×4000毫米。大规格瓷质炻瓷砖铺满地面与墙面,既呈现出瓷砖作为室内装饰材料的效果,也展现其作为装饰艺术品的魅力。一面以Ceppo Nuovo系列瓷砖饰面的拱形墙体构成了空间的核心亮点。整个空间划分为瓷砖展示区、多媒体区、客户洽谈区和技术资讯区。该展台同时兼具展厅功能,并作为国际业务交流的会晤平台。

The Recognition

About the A' Design Award 铜奖

Powerful Design 展台设计是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Powerful Design 展台设计将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Powerful Design 展台设计出色地满足需求,触动渴望,迷住情感,并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The 315 m2 exhibition space is, above all else, designed to present ceramic tiles in a modern, creative way. The unconventional approach to using large-format ceramic tiles as a form of interior decoration and unconventional artwork is one innovative aspect of this project. Designed a stand that served as a modern showroom and a large communication platform, uniting multiple spheres of business and facilitating international contacts.
Dimensions & Packaging
21000 mm x 15000 mm x 4000 mm
Tags
Interior Design, Ceramic tiles, Nature, Geometry, Technology, Inspiration
Production Technology
The design of the stand is extremely modern and transparent. For the floor and walls of the stand, we used large-format porcelain stoneware tiles from the Cerrad Group. The designers provided for an interesting Eye-catcher installation, an arched wall with Ceppo Nuovo tiles. The stand was divided into respective zones of tile display, multimedia, customer meeting, and technological possibilities.
Design Challenge
Invited visitors to join in on a journey to the stand, where love and passion for architecture, art, travel, fashion and beauty were brought into the world of our interiors. The latest collections presented are perfect for any room due to their variety, as well as the multitude of colours and formats.
Research
Designed a modern stand, open to visitors. Took care of each and every detail and offered the kind of quality and design that is impossible to shrug off with indifference.
Inspiration
Monumentalism, geometric and organic forms, variety of patterns and colours, nature, ceramics. Creativity, technology, new possibilities for arranging and using ceramic tiles. Attention to detail
Project Duration
Cersaie, Bologna 2022, Italy 26-30/09/2022
Operation Flow
The use of innovative and functional solutions ensured the home as a place enhancing the comfort of everyday life and, at the same time, impressive with excellent design. Focusing on the extraordinary power of nature allowed us to offer plenty of inspiration to create unconventional and even more personalised, more beautiful home and commercial spaces.
Team Members
Cerrad, Smart Design Expo, YUKA Studio
Image Credits
Cerrad

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