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Vicutu Concept 旗舰店 by Antistatics Architecture

Vicutu Concept 旗舰店 by Antistatics Architecture is a highly esteemed winner of the very prestigious 2023 A' Design Award 银奖 in 建筑与结构设计 Competition Category.


银建筑· 2023

Vicutu Concept 旗舰店

by Antistatics Architecture

Client: Vicutu

A' Design Award 银奖 Winner in 建筑 Category

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The Design

About Vicutu Concept 旗舰店

Vicutu Concept 是一座为时尚品牌打造的旗舰店,坐落于北京市大兴区。店铺共两层,总面积1680平方米。建筑外立面采用大尺度的三维铝材编织系统,通过将铝板弯折、卷曲成双曲面造型制作而成。这种编织形态呼应了织物的编织工艺与服装的剪裁技艺。室内以肌理水泥墙面、展示柜台与隐藏式光源,营造出连续的雕塑感空间。斜向网格图案在地面、墙面与展台上反复呈现。

The Recognition

About the A' Design Award 银奖

Vicutu Concept 旗舰店是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Vicutu Concept 旗舰店将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Vicutu Concept 旗舰店是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Concept Store for the VICUTU Fashion Brand, architecturalizes and spatializes the core elements of the brand through the exploration, manipulation, and reinvention. The clothing attributes of the fashion industry are reinterpreted through futuristic vision and exquisite architectural language, providing customers with a unique experience while remaining true to the expression of the fabric, tailoring and quality of the fashion. Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Dimensions & Packaging
Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Tags
digital fabrication, diagrid, fashion, growth, futuristic, innovation, weaving, experience
Production Technology
For the first time in the architectural industry, a large-scale three-dimensional aluminum woven system is adopted, which reflects the production process and fabric properties of men's clothing on the facade. Textured artistic cement wall reflects a classic, low-key, and sculptural environment. All walls and display counters "grow" from the ground and the ceiling, at the meantime the effect of continuity and growth is enhanced through hidden light sources.
Design Challenge
The challenge of the work is utilizing the different construction tectonics in one project from exterior to interior. Also, how to apply a continuous curvilinear geometry into a large space, though scale changes, from façade panels to the interior wall and ceiling, to the display podium, considering both traditional way of construction through standard arches and lines, and inserting customized panels from digital fabrication.
Research
The design concept is extracted from the "V" shape of the VICUTU brand and integrated into the flexible bending to form an ecological diagrid system from the weaving natural of the fashion fabric. The continuous language exhibits throughout the architectural facade to the interior special language and details.

Within the interior of the concept store, the whole space language simulates the mountains, waterfalls, deserts, and celestial phenomena in the nature, creating an immersive place of endless rebirth and nirvana, reflecting the perseverance of mankind. Textured artistic cement wall reflects a classic, low-key, and sculptural environment.
Inspiration
The fabric develops from a weave, the intertwining of threads into a larger garment, within the façade this language is carried out at a massive architectural scale, presenting visitors with a novel added skin to the building. Similar to the nature of tailoring flat fabrics into three dimensional garments, the construction of the façade comes from an innovative fabrication process of bending and flexing aluminum sheets into doubly curved geometries.
Project Duration
Within three years of design and construction (2020-2022), the brand new VICUTU concept store is appeared at the promenade street front of Shangde Center in Daxing District, Beijing. It is divided into upper and lower floors, with a total building area of 1680 square meters, including three brands Gornia, Vicutu Blue Label and Vicutu Red Label. The design concept is extracted from the "V" shape of the VICUTU brand and integrated into the flexible weaving to form an ecological diagrid system from the stitching natural of the fashion fabric. The continuous language exhibits throughout the architectural facade to the interior special language and details.
Operation Flow
Throughout the store, the intertwined diagrid language creates a unity through its varied expression and implementation as detail. Embedded as relief within pedestals, as graphic within floor patterns and as a three-dimensional lattice in the interior façade, this geometry adds an additional layer of reference to the woven nature of fashion, both literally as a means of producing fabric, but additionally as an expression of the client, as a leader in the industry, who has become interwoven position within the artistic development of Chinese fashion.
The project serves as a deep and multifaceted showpiece for the client to exhibit not only the latest designs of the brand, but also as a means of illustrating the potentials for innovation within unique collaborations with other industries like architecture. The space creates deeply experiential engagement with the visitor through the fine attention to detail across the scale of the project. Promoting the physical experience of space and fashion, the space offers a retreat from the digital world.
Patents
Copyrights belong to AntiStatics Architecture, 2023.
Team Members
Architect’ Firm: AntiStatics Architecture
Lead Architects: Mo Zheng, Martin Miller
Project Architect: Christopher Beckett
Team: Yasser Hafizs, Luke Theodorius E.D.Santoso, Frank Feng, Annie Liu, Dhaga Aman, Wenlin Bai, Yue Xi, Boyan Zhang, Arthur Yang, Yong Li, Weidong Zhang, Zhiming Wu, Changyong Guo, Jingwei Zhang
Client:VICUTU (Beijing Gelei Fashion Technology Co., Ltd)
Main Contractor: Beijing Chenfeng Polang Architectural Decoration Engineering Co., Ltd.
GRG Fabricator: E-grow Shanghai
Image Credits
Photo credits: UK Studio, AntiStatics
Video Credits: AntiStatics

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