Tokyo Giants Season Visuals 广告摄影 by Kenichiro Shirota and Masaki Oshiro

Tokyo Giants Season Visuals 广告摄影 by Kenichiro Shirota and Masaki Oshiro is a highly esteemed winner of the very prestigious 2024 A' Design Award 铜奖 in 摄影与图片处理设计 Competition Category.

铜摄影· 2024

Tokyo Giants Season Visuals 广告摄影

by Kenichiro Shirota and Masaki Oshiro

Client: Tokyo Yomiuri Giants

A' Design Award 铜奖 Winner in 摄影 Category

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Colors

The Design

About Tokyo Giants Season Visuals 广告摄影

《东京巨人队赛季主视觉》是为日本一支职业棒球队打造的系列摄影海报。视觉画面将两张照片以连贯场景的方式并置构成,使静态影像如电影般演绎棒球运动的戏剧张力。球员照片捕捉了喜悦、愤怒与悲伤等瞬间,并采用高角度及非常规视角拍摄。本赛季主题以球队成立89周年为契机,因为数字89在日语中谐音"棒球"。男队与女队的合体视觉则传递出多元共融的精神。

The Recognition

About the A' Design Award 铜奖

Tokyo Giants Season Visuals 广告摄影是 A' Design Award 铜奖得主，这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品，印证了其设计师丰富的经验、想象力与机智。预计Tokyo Giants Season Visuals 广告摄影将成为一件备受推崇、令人钦佩且被珍爱的物品，兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践，并因注重细节而出类拔萃。Tokyo Giants Season Visuals 广告摄影出色地满足需求，触动渴望，迷住情感，并吸引好奇心。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design uses two photos. By arranging continuous scenes even though they are still images, the drama of baseball is expressed like a movie. In order to express the drama of baseball, the player photos incorporate scenes of the players' joy, anger, sadness, and joy into the design. The angles include high angles and other angles, creating an expression that has never been seen before.
Tags: Tokyo Giants, Yomiuri Giants, Tokyo Baseball, Japan Baseball, Tokyo Dome,
Inspiration: The Tokyo Giants are the oldest baseball team in Japan.
The year 2023 marks the 89th anniversary of the team's founding, and "89" means baseball in Japanese; to make the 2023 season the "Year of Baseball," the season concept was set as "89 IS MY LIFE. A series of visual posters express the drama of baseball. In addition, for the first time in the history of the baseball team, a joint men's and women's team visual was created to express the spirit of diversity.
Project Duration: The visual was unveiled to coincide with the opening of the Japanese professional baseball season at the end of March 2023. It will be used throughout the season in and around Tokyo Dome, the home stadium of the Tokyo Giants, as well as on the website.
Team Members: Chief Producer: Tomohiro Saeki
Creative Director: Kenichiro Shirota
Art Director: Masaki Oshiro
Photographer: Satoshi Minakawa
Designer: Keisuke Ozaki
Designer: Taro Nishimaki
Designer: Haruna Samejima
Production Manager: Keigo Mikami
Production Manager: Miki Ichikado