Villa in Clouds 售楼中心 by Wang Weidong and Han Fang is a highly esteemed winner of the very prestigious 2024 A' Design Award 银奖 in 室内空间与展览设计 Competition Category.
银室内· 2024
Villa in Clouds 售楼中心
Client: Donghe Design
A' Design Award 银奖 Winner in 室内 Category
- 19,685
- Verified Award Winner
- Verify Award Status for #154357
The Design
About Villa in Clouds 售楼中心
在这个融合科技与艺术的建筑中,设计团队运用科技力量描绘理想的未来生活场景,创造丰富的空间层次和沉浸式感官体验,为访客带来强烈的视觉冲击、多样的空间效果以及高端的舒适与放松感。同时,这一精心设计旨在拉近人、科技与建筑之间的距离。通过在抽象与具象之间取得平衡,该设计展现出人文特质,反映了人们对美好未来生活的向往。
The Recognition
About the A' Design Award 银奖
Villa in Clouds 售楼中心是 A' Design Award 银奖得主，这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品，展现出其设计师杰出的专业技能、才华与敏锐。预计Villa in Clouds 售楼中心将成为一件出色的典范之作，兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明，造福并拓展艺术、科学、设计和技术的边界。Villa in Clouds 售楼中心是一件令人羡慕的创作，它唤起渴望，带来积极的情感，并激发惊叹与赞叹。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- An hourglass-shaped art installation is embedded in the ceiling of the reception foyer where the arc layers reveal a rhythmic 3D sense. The white and dark green create a balance between calmness and vibrancy, while the sofas enclose a private negotiation area. The curves and lines, as well as dark green and tranquil plain colors, create a flexible and flowing space. The children's area is themed with a "time capsule", featuring light and flexible geometric elements that add life to the space.
- Dimensions & Packaging
- The use of vertical lines in the 1,000-square-meter space creates an expanded visual experience, enhancing the depth and tension of the area. The visual perspective guides the flow of the space, giving it a natural and charming appeal. The connection between the first and second floors adds a sense of liveliness. The choice of simple and calming colors establishes a pure and relaxing atmosphere, providing visitors with a feeling of abundance, satisfaction, and relaxation.
- Tags
- Diversified space, orderly structural aesthetic, futuristic sense of technology, humanity and nature, quality living
- Production Technology
- The reception foyer boasts a cohesive matte texture, creating a natural and pure tone. A circular installation featuring white curved screen elements defines the property models display area, creating a futuristic ambiance. The harmonious colors, materials, lighting, and artwork blend to create the meeting space. The circular columns extend upwards, complementing the spiral cantilever suspended from above. The functional area features gray hues, intertwining the spatial temperament and sentiment.
- Design Challenge
- "Design involves continuously pushing the limits of one's own cognition." There is no fixed business model; instead, the aim of design is to constantly challenge design boundaries in order to create new perceptions and visual impacts that stimulate business cognition. This mindset is crucial for any creative designer.
- Research
- Following a strict spatial order, the designers used curved surfaces to reconstruct the dimensions of time and space. They superimposed and combined materials, colors, and shapes to create spatial levels that offer an immersive sensory experience. This thoughtful approach aims to bring people, technology, and building closer together. By striking a balance between abstraction and concreteness, the design exhibits a "humanistic nature" and reflects people's aspirations for a better future life.
- Inspiration
- The sales center is designed with a focus on creating a dynamic experience using lines and arc shapes in the overall visual arrangement. The walls and ceilings are restrainedly designed, lending to an elegant and bright presence. This project showcases a vision of future lifestyle, incorporating a sense of technology into the experiential space. The result is a space that offers a strong visual impression, diverse spatial effects, and an upscale sense of comfort and relaxation.
- Project Duration
- Project start time: June 2022
Project completion time: October 2022
Location: Shijiazhuang, Hebei province, China - Operation Flow
- The interior spaces are designed with interconnected areas that maintain an appropriate distance from each other. The arc-shaped geometric structures on the walls and ceiling create a visually stunning spatial order and structural aesthetic. The space is arranged in a rhythmic manner, with each area layered and divided to meet the functional needs of different scenes. The circulation throughout the space is consistent and flowing, providing seamless transitions and uninterrupted views.
- Team Members
- Wang Weidong and Han Fang
- Image Credits
- Model
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