Courtyard NO.1 销售中心 by Qun Wen is a highly esteemed winner of the very prestigious 2020 A' Design Award 金奖 in 建筑与结构设计 Competition Category.

金建筑· 2020

Courtyard NO.1 销售中心

by Qun Wen

Client: Aoe

A' Design Award 金奖 Winner in 建筑 Category

43,474
Verified Award Winner
Verify Award Status for #87177

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Courtyard NO.1 销售中心

该建筑设计理念源于反映20世纪20年代社会与技术变革的至上主义艺术，旨在表达数字时代中物理空间与虚拟空间之间的相互影响与相互依存。作为对现实世界的映射，本项目试图通过优化设计超越销售中心的单一功能，以提升公共生活品质，引领人们追求更美好的未来，并为社区做出积极贡献。

The Recognition

About the A' Design Award 金奖

Courtyard NO.1 销售中心是 A' Design Award 金奖得主，这是授予一流、绝妙而杰出设计的极为崇高的认可。金奖得主是极具创新、极富远见且璀璨夺目的创作，反映出其设计师的天才、智慧与才干。预计Courtyard NO.1 销售中心将成为一项备受赞誉、引领潮流、气势恢宏的发明，带来前所未有的价值。这件赢得 A' Design Award 金奖的设计是一个壮观而受人敬重的项目，极大地造福并拓展艺术、科学、设计和技术的边界。Courtyard NO.1 销售中心激起强烈的渴望，唤起激情，鼓励创造力，令我们着迷。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is situated at the intersection of Guangzhou Road and Minjiang Road in the Economic Development Zone of Heze City in Shandong. Due to its unique location, the project is expected to be a landmark building in the future development of this prefecture level city. The concept of humanity and sustainability is about to express the future of the city yearning for a better life, and to provide to local residents an impressive public space.
Dimensions & Packaging: Each object echoes a corresponding function in a unique form, including the entrance representing horseshoe, model area representing big camera lens and so on. Objects floating in the air form a rich and hierarchical space, welcoming the surrounding audiences with an open dynamic posture. Some of the objects collide with the glass surface and leave traces to form a unique architectural image.
Tags: Innovative, New Experience, Futuristic, Community, Commercial, urbanization, dynamic, architecture, interior, interection
Production Technology: Stainless steel metal panels with different reflectivity are used in the space, giving different objects a variety of colour and forming a rich interaction between people and space, objects, light, images, colours and materials. Visitors will experience different changes of light and shadow at every moment. The building facade is made of ultra white glass which makes objects, spaces, material and colour from the interior visible to the outside space.
Design Challenge: The purpose of this project is to reconsider the special function of the sales office building, in hopes of making it more sustainable through design, by becoming a symbolic public building for the future community and city.
Research: As the development and urbanization of China continues, property developers have begun to expand into new markets such as third and fourth tier cities. Sales offices have become an important conduit for them to demonstrate their strength and design philosophy of the brand. These offices are not only community activity centers and lounge areas for client communication, but also a promotional window to attract more clients to buy properties. After most of the properties have been sold, however, the usefulness of these offices declines.
Inspiration: In the digital age, many actions are performed in the virtual world nowadays. Therefore, the objects in the building are designed to float in an unstable state, welcoming the surrounding audiences with an open dynamic posture.
Project Duration: The project started in April 2016 in Heze City, Shandong,China and was completed in April 2019.
Operation Flow: The designer adopted high criteria for every single detail. Try to collaborate the client and the management company, and to monitor the construction site frequently to make sure the project was on the right track. With respect to the choice of features and materials for the design and furnishings, the designer took into account of being sustainable and environmentally-friendly .
Patents: N/A
Team Members: Qun Wen, Mingwang Huo, Gen Li, Jing Du, Chen Liu, Kaiqi Yang, Xiaodan Chang, Zhuojun Niu
Image Credits: Image #1,2,3,4 Photographer Huang Ligang