Pal 移动应用程序 by Drew Tozer is a highly esteemed winner of the very prestigious 2020 A' Design Award 银奖 in 移动技术、应用与软件设计 Competition Category.
银移动· 2020
Pal 移动应用程序
by Drew Tozer
Client: Drew Tozer
A' Design Award 银奖 Winner in 移动 Category
Verified Award Winner
Verify Award Status for #92264The Design
About Pal 移动应用程序
Pal 是一款移动应用程序,旨在缓解因社交媒体依赖而受影响的年轻群体的孤独感。该应用运用区块链与人工智能技术追踪用户的个人健康进展,并提供量身定制的建议。其社交功能鼓励用户结识他人,在线下建立友谊并培养健康习惯。应用工具包括本地活动日历、日常作息规划器、与专业人士的对话功能以及个人进展追踪器。注册时的简短问卷可识别每位用户可以发展的技能。
The Recognition
About the A' Design Award 银奖
Pal 移动应用程序是 A' Design Award 银奖得主,这是授予顶级、华美而令人印象深刻的设计的极为崇高的认可。银奖得主是极其卓越、极具创造力的作品,展现出其设计师杰出的专业技能、才华与敏锐。预计Pal 移动应用程序将成为一件出色的典范之作,兼具非凡的专业性与深刻的创新性。这件赢得 A' Design Award 银奖的设计是一项备受瞩目、令人钦佩的发明,造福并拓展艺术、科学、设计和技术的边界。Pal 移动应用程序是一件令人羡慕的创作,它唤起渴望,带来积极的情感,并激发惊叹与赞叹。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pal is a blockchain and AI powered app to reduce loneliness in young adults who are suffering from social media dependencies. The app uses a variety of personal health widgets to track user progress and suggest helpful, personalized tips. The apps social widgets promote users to meetup and build meaningful friendships and habits offline. The widgets include a local event calendar, routine builder, chat with a professional, and a personal progress tracker.
- Dimensions & Packaging
- The AI system will receive chronological data on events, progress in skills, and from other apps from pal’s integrated blockchain-run data collection. This way, it knows how to track progress and suggest tools and tips for growing progress in your specified skill groups. The data will also help to monitor your routine via logs on the blockchain. If the user permits pal access to their data from social media apps, it’ll use it to track time spent on the app, and provide gentle reminders when user’s overstep their goals for social media usage.
- Tags
- UX, UI, User Centred, Mental Health, User Research, Design Thinking
- Production Technology
- The app was prototyped using Sketch for a user centred experience. All illustrations were created on Adobe Illustrator. The prototype is focused on a speculative user profile, Remy, who reflects a combination of users interviewed for this project.
- Design Challenge
- The most challenging creative challenge was identifying how to promote spending less time on social media through an app. Pal had to become the "anti social media", which meant finding opportunities for users to get off the app and build meaningful connections, stronger physical and mental health. Every feature of Pal's has to work to promote less screen time.
- Research
- Research began with journals on loneliness and social media usage, 13 interviews with the target demographic, and a survey. I learned that meaningful face-to-face connections and engagement with hobbies were the best way to reduce loneliness. Therefore, Pal was made with a routine builder to keep users on healthy schedules; a map that allows users to track their progress; a chat that hears their worries and responds helpfully; and an event planner that offers users opportunities to meet locals.
- Inspiration
- Inspiration for Pal came from other mental health apps, such as Headspace, Youper, Calm, and Moodkit. The decision to approach loneliness as the main problem was inspired by user interviews, where many young adults identified their struggles with loneliness originating or worsening from an overuse of social media. My main objective was to create an accessible and friendly app that supports and encourages lonely young adults to make healthy transitions for their mental and physical health.
- Project Duration
- This project started in January 2019 and was finished in April 2019 in Halifax, Canada at NSCAD University.
- Operation Flow
- Users that create an account with Pal first fill out a brief questionnaire that helps the app to identify skills that the user can focus on to decrease loneliness. The home page will use a smart interface to prompt users to record certain physical health measures, and recommend helpful tips (such as drinking more water and eating more food). It will also notify users of upcoming events and provide friendly encouraging messages. From the homepage, users can access any of the features.
- Image Credits
- Image #1: Creator IQUII Digital Company, iPhone X - Free Responsive Mockup, 2017.
Image #4: Creator ANTHONY BOYD GRAPHICS, Clay iPhone X Mockup Vol.2, 2018. https://www.anthonyboyd.graphics/mockups/clay-iphone-x-mockup-vol-2/
Image #5: Creator COBE, 8 Photorealistic iPhone 7 Mockups, 2016.
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