设计师 Tsutomu Tojo 的作品 Another Japan Yamagata 网站 荣获了极具声望的 2020 A' Design Award 铜奖,竞赛类别为网站与网页设计。
铜网页· 2020
Another Japan Yamagata 网站
设计师: Tsutomu Tojo
客户: Takamiya Hotel Group
网页类别A' Design Award 铜奖获奖者
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关于 Another Japan Yamagata 网站
传统日本禅宗精神和现代酒店功能的视觉呈现。用图像传达酒店网站的吸引力要比详细解释要容易得多,这与Zen Mind更为接近。所有这些网站的存在仅是为了传达酒店的魅力。如果您浏览此网站,您肯定会想要访问山形。
荣誉认可
关于A' Design Award 铜奖
Another Japan Yamagata 网站是 A' Design Award 铜奖得主,这是授予以创造力、独创性和敏锐见长的杰出设计的极具声望的认可。铜奖得主是技艺娴熟、创意惊人的作品,印证了其设计师丰富的经验、想象力与机智。预计Another Japan Yamagata 网站将成为一件备受推崇、令人钦佩且被珍爱的物品,兼具显著的专业性与创新性。这件赢得 A' Design Award 铜奖的设计融入艺术、科学、设计和技术领域的最佳实践,并因注重细节而出类拔萃。Another Japan Yamagata 网站出色地满足需求,触动渴望,迷住情感,并吸引好奇心。
设计幕后
媒体资料包
由设计师提供的致谢、团队成员及技术详情。
- 独特属性
- A visual representation of traditional Japanese Zen spirit and modern hotel functions.
It is easier to convey the appeal of a hotel website using images than it is to explain in detail, which is closer to Zen Mind. - 尺寸与包装
- This website is a responsive website.Provide users with the best display according to the screen size.
- 标签
- website, hotel, web design, japan, onsen, ryokan, resort
- 生产技术
- No special techniques or methods were required.
Branding as usual, marketing, creating a story and visualizing.
They all contribute to the user.
We focused solely on telling users what they wanted to do. - 设计挑战
- The difficult part of this project is that it supports 8 languages.
We surveyed users in each country and analyzed preferences in the greatest common divisor to reflect them in the design. - 研究
- We interviewed foreign tourists directly about content that is of interest as a travel destination.
Based on that, we designed the story and reflected it in the content and visuals. - 灵感
- As an inbound appeal, the survey results showed that it was difficult for the group alone to search.
Also, in the case of inbound, most repeaters who visit Japan more than once come to the region.
Therefore, for repeaters, the title of “Another Japan”, which I have never seen before, has been positioned as a site that introduces Yamagata Prefecture as a whole, and then guided to group accommodation facilities. It was. - 项目周期
- The project started in December 2016 in Yamagata, Japan.
- 操作流程
- With so many photos, visitors to this website feel like traveling around Yamagata, Japan. And actually wants to go to that place.
- 专利
- Copyright Takamiya hotel group 2015.
- 团队成员
- Tsutomu Tojo
- 图片版权
- Image #1: Photographer Atsushi Okuyama, Takamiya, 2016.
Image #2: Photographer Atsushi Okuyama, Zao-spa, 2016.
Image #3: Photographer Atsushi Okuyama, zao, 2016.
Image #4: Photographer Atsushi Okuyama, Yamagata heritage, 2016.
Image #5: Photographer Atsushi Okuyama, Takamiya, 2016.
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